How The Lego Movie Raised The Branded Content Bar
The Lego Movie has been called "the most ambitious, outrageous and bravest piece of branded entertainment in 2014".
Turner Broadcasting Re-Launches Kids Brand, Boomerang
Kids brand Boomerang is being re-launched globally and will include old favourites like Tom and Jerry as part of the off...
Vizeum Wins Warner Bros
Vizeum has been appointed by Warner Bros Home Entertainment for all media strategy, planning and buying duties.
Warner Bros. Aussie MD Heads Overseas
Warner Bros. has promoted Australia's MD to head consumer products over in the UK and Ireland.