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 MEDIA EYE
Nine gaining on Seven
Camille Alarcon
 
The Nine and Seven TV networks are neck and neck in the ratings race at the end of another fiercely fought week, as Ten continues to find its feet.

Between 6pm and midnight both Seven and Nine tied with a 28.4% share each, while Ten attracted 21.4%. In other results, SBS attracted 4.7% and the ABC 17.1%.

According to viewing data, between 6pm and 10:30pm Seven remained on top with a 25.53% share and Nine with 25.30%.

Nine had a good start to the ratings week on Sunday night with the evening news, Celebrity Overhaul, 60 Minutes and CSI, but its Monday night result was far from satisfactory, with viewing for the Academy Awards at an all time low.

On Tuesday, Seven’s Dancing with the Stars kept its number one position, beating Nine’s two CSI franchises. Consequently, Seven was up six points from last year’s corresponding period, while Nine was down four points and Ten down two points.

Nine led the night on Wednesday, gaining two points from the pervious year—though was still down five points from the pervious year. The premier of Ten’s American Idol attracted a modest 0.95 million viewers, and overall the network improved its performance from the previous week by over two points.

Thursday night belonged to Seven, recording nearly a nine point increase on 2003. Lost was down on viewers to 1.88 million, but never the less stayed as number one for Thursday night viewing.

Friday remained steady for most, while Nine suffered the biggest drop from the previous year, and Seven and Nine made some gains on Saturday.

Overall, Seven’s Desperate Housewives, Lost and Dancing with the Stars remained the three most watched programmes for the week.

7 March 2005

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