Two of Brisbane’s independent communication agencies are set to merge, with Gallery and De Pasquale joining forces to create an agency of 50 staff.
The new agency, which will come into effect from 20 April, will be called Gallery De Pasquale and include specialist digital/interactive, PR and social marketing divisions.
Gallery group chairman, Jay McAlister will become chairman of Gallery De Pasquale, with De Pasquale founder and co-owner, Gino De Pasquale, taking the role of non-executive director. De Pasquale’s current CEO, Cos Luccitti, becomes director. Gallery’s managing director Remy Brassac, and creative director, Phil Nobay will continue with the newly formed agency. It will be based at gallery’s purpose built offices in Brisbane’s Fortitude Valley.
“In tough economic times, we saw the opportunity to move forward with confidence and focus, while others are busy licking their wounds. As well as making sound operational sense, combining forces means we can offer clients outstanding resource, insight and support to meet their formidable challenges,” McAlister said.
He added: “De Pasquale is arguably Brisbane’s most established, respected and awarded agency. The De Pasquale name enjoys enormous equity built up over the past 21 years and in them, we have found a partner that is strong strategically and creatively.”
All key De Pasquale and Gallery staff will remain part of the new merged entity, according to a statement.