The Omnicom-aligned Clemenger Colenso network scored the most shortlist nominations for this year’s B&T Awards.
More than 50 companies have made the list in the 21 categories. More than 30 industry representatives ranging from marketing directors to creatives to agency bosses and media owners, whittled down the 250 entries into shortlists, with final judging due to take place on November 16.
The Clemenger Colenso network were shortlisted for ad agency of the year, NSW agency of the year, Victorian agency of the year, Queensland agency of the year, WA/SA agency of the year, New Zealand agency of the year and best ad campaign. The group's Proximity Worldwide brand was shortlisted for DM agency. .
Omnicom agencies also head the media battle, with OMD shortlisted for media agency of the year, plus three best media planning shortlistings. Sister agency Davinci also appears on the best media planning shortlist and is also a contender for the emerging agency category too.
In PR, Hill & Knowlton heads the list, shortlisted for PR agency of the year and PR strategy, while Edelman also has two nominations, both in the PR strategy category.
Marketing teams from some of Australia's biggest brands will also do battle, with Diageo, Unilever Australia and Coca-Cola Australia all on the shortlist.
Tables for the awards night at Sydney’s Luna Park on December 7 go on sale on November 9.
The B&T Awards 2007 shortlist
Advertising agency - Australasia
BMF
Clemenger/Colenso BBDO group
DDB
Leo Burnett
M&C Saatchi
Whybin\TBWA Tequila
Media agency
Ikon
MindShare
OMD
PR agency
Hill & Knowlton
Mango
Open Dialogue
PPR
Interactive agency
Amnesia
Saatchi & Saatchi NZ
Euro RSCG
The White Agency
Sputnik
Direct marketing agency
BMF
Friend
Lavender
Proximity Worldwide
Rapp Collins
Specialist agency
Daemon Group
Grey Healthcare
Jack Morton Worldwide
Leo Burnett – promotional marketing division
Naked Communications
State agency - NSW
BMF
Clemenger BBDO
DDB
Leo Burnett
Naked
The Works
State agency - VIC
Clemenger BBDO Melbourne
Clemenger Proximity Melbourne
Cummins & Partners
DDB Melbourne
Grey Melbourne
Leo Burnett Melbourne
State agency - QLD
BCM
Clemenger BBDO
Cummins & Partners
De Pasquale
GPY&R
Make
State agency - WA/SA
Clemenger BBDO Adelaide
Marketforce Perth
Market United Perth
Meerkats Perth
NZ agency
Aim Proximity
Colenso BBDO
DDB
M&C Saatchi
Saatchi & Saatchi
Emerging agency
Clear Light Digital
Cubed Communications
Davinci
New Dialogue
The Topia Group
Three Drunk Monkeys
Media brand
Australian Women's Weekly
The Age - Fairfax
Woman's Day - ACP Magazines
SMH.com.au
Seven Network
SBS
Media sales team
30 Days of Fashion and Beauty - ACP
Harper's Bazaar
Fairfax Digital
JC Decaux
News Digital Media
QMedia
Young achiever
Warren Apps, GM, Grey Canberra
Amy Cadwallader, group account director The Furnace Sydney
Nyree Corby, founder and CEO, Topia
Fionn Hyndman, head of DGM Asia-Pacific
Dominique Layton, national interactive director, Y&R Brands
Paul Reardon, art director, Clemenger BBDO Melbourne
