Yahoo7 Strengthens Sales Team With Two Key Appointments 

Yahoo7 Strengthens Sales Team With Two Key Appointments 
SHARE
THIS



Yahoo7 has strengthened its sales team, setting the course for 2016 with a number of key appointments and promotions. Andrea Rule has been promoted into the head of strategic integration role, while Paul Bates’s role of national agency sales director, which was a maternity leave position, has now been made permanent.

Paul Sigaloff, commercial director for Yahoo7, said: “Andrea and Paul have both contributed significantly to our team, as we continue to focus on delivering unrivalled integrated access to content, native, audience, premium and video advertising across the Yahoo7 network.

“Andrea will be stepping into her new role in the new year, using her intimate knowledge of Yahoo7, our products and our people to create new opportunities across the network. Paul hit the ground running and during the last seven months has made a positive impact to the business on a number of levels, so its great to have his appointment made permanent.”

In her new role as head of strategic integration, Rule will lead strategic integration within the Commercial business. Rule has been with Yahoo7 since 2011, working across a number of sales roles including national agency sales director, coordinating sales teams across New South Wales, Victoria and Queensland. She brings more than ten years experience in the digital media industry including six years at Mediacom Melbourne as group business director – digital.

As national agency sales director, Bates manages all of Yahoo7’s sales teams across Australia and drives commercial initiatives for our agency partners across the network’s digital platforms. He will continue to forge deeper connections with our clients and media agencies delivering media solutions which achieve client’s business objectives. Paul brings more than 18 years experience in cross-platform media sales and sales management to the role.

All roles will take effect for January 2016, with Andrea and Paul both based in Yahoo7’s Sydney office.

Please login with linkedin to comment

EMMA data Instagram ads

Latest News

Clemenger BBDO’s ‘Exceptions To The Rule’ Recruitment Program Now Open
  • Advertising

Clemenger BBDO’s ‘Exceptions To The Rule’ Recruitment Program Now Open

The annual search for Australia’s best and brightest talent has launched today through Clemenger BBDO’s ‘Exceptions to the Rule’ program, with applications open for placements across Clemenger BBDO Melbourne and Sydney. ‘Exceptions to the Rule’ is a commitment to the agency’s belief that the future leaders of the creative industry aren’t solely coming through traditional […]

The Six Types Of Meetings People Despise
  • Media

The Six Types Of Meetings People Despise

Donna McGeorge (pictured below) is a speaker, author and mentor who helps people make their work work. She is also author of The 25-Minute Meeting: Half the Time, Double the Impact. In this guest post, McGeorge says most of us despise the office meeting and here’s the six worst types… I once heard a very senior leader […]

Opinion

by B&T Magazine

B&T Magazine
Mango Melbourne Announces Three New PR & Event Hires
  • Marketing

Mango Melbourne Announces Three New PR & Event Hires

Mango Melbourne, part of the DDB Group, has welcomed three new team members following recent business growth. Carol Laws (right in photo), Janette Henstridge (left) and Maddie Poulson (middle) bring with them experience across PR and events, in sectors including consumer, retail, telecommunications and fashion. An account director with previous roles at Kate & Co […]

Why Curiosity Matters In Leadership
  • Opinion

Why Curiosity Matters In Leadership

Corrine Armour (pictured below) is a leadership expert who helps leaders and organisations develop fearless leadership and deliver transformational results. Armour is also the author of Leaders Who Ask: Building Fearless Cultures by telling less and asking more. In this guest post, she asks are you a genuinely curious leader or just a judgemental one? Curiosity creates […]

Opinion

by B&T Magazine

B&T Magazine
Businesswoman hand connecting jigsaw puzzle, Business solutions, success and strategy concept
  • Media

Tealium Partners With The Lumery

Tealium, the leader in real-time customer data orchestration solutions, and The Lumery, a full-service customer experience agency, have partnered to bring to life the vision of a full MarTech ecosystem for Vocus Communications. Vocus recognised a huge opportunity for growth through the digitisation of their consumer brands. As such, Vocus has begun the process of […]

McCann Names New MD For Melbourne
  • Advertising

McCann Names New MD For Melbourne

McCann's new Melbourne MD is promising sweeping changes. Well, at the very least delicate carpet shampoo changes.