Yahoo7 Appoints Lucy Chesterton as Head Of Be

Yahoo7 Appoints Lucy Chesterton as Head Of Be
SHARE
THIS



Yahoo7 has appointed leading entertainment and lifestyle journalist Lucy Chesterton as Head of Be. As Be continues to grow, Chesterton will spearhead its editorial direction, taking readers to the forefront of breaking entertainment news and must-read lifestyle stories.

Commencing in November 2016, Chesterton brings a wealth of experience from the entertainment and media industries. Joining from The Daily Mail Australia, where she was assistant editor (showbiz), Chesterton has appeared on Weekend Sunrise as a parenting and social commentator.

Chesterton previously worked as the executive editor of Famous magazine, and was an entertainment reporter for Woman’s Day and Mornings on Channel 9.

Known for her expertise in breaking entertainment stories, Chesterton plans to continue to grow the Be audience by delivering premium, up-to-the minute entertainment and lifestyle news into the hands of readers.

Be, launched in July 2016, is Yahoo7’s socially-driven lifestyle and entertainment destination, driving the daily habits of its growing audience.

Simon Wheeler, Yahoo7 haad of editorial, said, “I am delighted that Lucy is joining the team at Be. She brings with her a wealth of entertainment contacts, story ideas and a boundless energy that reflects Be’s lively personality.

“Lucy will help drive our audience further, putting our unique, socially-led content in front of our growing number of readers and help build this exciting new platform and brand.”

Caroline Casey, director of product and audience at Yahoo7, said Lucy brings a new and dynamic voice to Be, and will continue to build it as a compelling offering in market.

“I am personally looking forward to welcoming Lucy into the Yahoo7 team, to fulfill this integral role. Be delivers the latest inspiring personalised content across Australia and is the flagship lifestyle offering within our editorial portfolio. The appointment of Head of Be is a great occasion for the site as we grow our strength in market.”

Chesterton added, “At a time when digital media is more important than ever, I’m thrilled to be joining Yahoo7. With the best media brains in our team at Be, I’m looking forward to being at the cutting edge of all the best in entertainment and celebrity news plus the latest in lifestyle from health and beauty to travel.

“It’s an exciting time to be working for such a renowned brand and I’m looking forward to leading the team into the next chapter.”

Chesterton will begin her role on 31 October 2016.

Please login with linkedin to comment

Latest News

Kyle Sandilands and Jackie Henderson (Kyle & Jackie O) from KIIS at the 2015 ACRA Awards
  • Media

Kyle & Jackie O Crowned Best On-Air FM Team At Commercial Radio Awards

KIIS 1065 breakfast duo Kyle Sandilands and Jackie “O” Henderson have won the Best On-Air Team (Metro FM) category at the 30th Australian Commercial Radio Awards (ACRAs). Held on Saturday night at the Melbourne Exhibition and Convention Centre, and hosted by The Chaser’s Chris Taylor and Andrew Hansen, the ACRAs celebrated the best and brightest talent in […]

Digital Asset Management Solution Collaboro A Natural Fit With Open Data Initiative
  • Technology

Digital Asset Management Solution Collaboro A Natural Fit With Open Data Initiative

Digital asset management solution Collaboro claims its offering is a natural fit with Adobe’s, Microsoft’s and SAP’s new Open Data Initiative, as more organisations centralise their data on a single platform to improve their customer management and improve marketing performance.   According to Warwick Boulter (main photo), co-founder and CEO of Collaboro, a leading full-service solution for managing enterprise-level […]