More Women In Senior Positions In Ad Agencies Than Ever Before

More Women In Senior Positions In Ad Agencies Than Ever Before

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A quarter of women now hold senior management positions in advertising agencies.

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A quarter of women now hold senior management roles in advertising, marking a rise from 22.6 per cent in 2013, according to the annual Agency Census published by the Institute of Practitioners in Advertising (IPA).

The survey of IPA found that women account for 25.6 per cent of those with the highest seniority, while 37.1 per cent of those in another executive management role are female, up from 30 per cent in 2013.

The male/female split in agencies is approximately 50/50, with men accounting for 50.3 per cent of agency positions and women making up 49.7 per cent.

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