It’s Women In Media Keynote Speaker Kristina Keneally!

It’s Women In Media Keynote Speaker Kristina Keneally!
SHARE
THIS



B&T’s Women In Media extravaganza is just 17 days away, and in case you’ve forgotten, our keynote speaker will be none other than former NSW premier and tireless women’s advocate Kristina Keneally.

B&T were lucky enough to catch up with her recently and today bring you part one of our wide ranging interview. To hear Kristina Keneally’s words of wisdom live and to salute a host of inspiring women in our industry, you can grab tickets to Women In Media here.

How would you describe your career so far?

A series of unpredictable, unplanned steps. Truly, it has been a winding path through media, politics, sport and religion. The only true consistency is that I have sought to live out my commitments to social justice and feminism in every job, and to find ways to shape public debate and lead people to a more fair and just society. And, of course, engage with people. I’m an extrovert. I can’t imagine a job where I sat in a room, not communicating or working in a team to achieve an outcome.

What have been some of your personal highlights throughout your career?

Serving as the first female premier of New South Wales is a role I am humbled and honoured to hold.  But just as much, I am proud of the work I did as a minister and premier to fundamentally reshape disability services and deliver historic funding levels, to legalise same sex adoption and to get Barangaroo underway.

Of course, I never imagined I would be part of a team that has won a Walkely and a Logie in one year!  The federal election in 2016 was a major challenge for news outlets, and I am so delighted to play a role on the Sky News team that provided award-winning live coverage of that eight week campaign.

Do you think gender equality in the workplace has improved or regressed over the last few years?

Visibility and awareness of issues of gender inequality has improved, and to that end, it is an overall improvement. But there is still very far to go when it comes to latent misogyny, the gender pay gap, the gap in domestic responsibility, the superannuation gap, the slow progress to senior leadership, and perhaps most distressingly, the lack of attention to how slow wage growth, underemployment, cutting penalty rates and the failure of successive governments to support flexible and affordable childcare is combining to make life really tough for women on low wages and single mothers.

Throughout your career, how did you deal with gender discrimination and what advice would you give to other women who encounter it in the workplace?

In my political career I was a member of a party that aggressively tackled gender inequality, including a decision in 1994 that 40% of winnable seats had to be contested by women. This challenged the party to work through the structural and cultural barriers that kept talented women from getting noticed and getting ahead. That’s not to say that on my way up the political ladder it was all roses and easygoing.

There’s no easy advice that deals with the array of ways that gender discrimination raises its ugly head, but it helps to know yourself, exude confidence (even if you don’t always feel it), play to your strengths and aggressively seek to build up skills in areas where you aren’t as strong. Good mentors and role models help a great deal.

In some cases, if a matter is serious, it must be reported and brought into the open. If the organisation isn’t ready to address it honestly and openly, it might be time to find a new place to work if possible.  And if all else fails, remember that sometimes it is a blessing to be underestimated. I used to revel in it. If someone was ignoring or underestimating me because I was a woman, I was busy working out how to shoot past them and succeed!

Part two of our interview will run on B&T tomorrow.

Kristina Keneally sits on the council of Opportunity International, an organisation that supports local microfinance organisations that provide innovative financial solutions to empower people, create small businesses and build vibrant communities. You can learn more about their work below.

WIM_COMBINED_edm

 

 

Latest News

First Lady Michelle Obama and President Barack Obama Dance Together at the Presidents Ball
  • Media

Netflix Secures Producer Deal With The Obamas

It seems former US president Barack Obama and former First Lady Michelle Obama aren’t quite done with the international spotlight just yet. The Obamas have officially signed a multiyear deal with Netflix, which will see the power couple producing films and series with the streaming giant. According to Netflix, “The Obamas will produce a diverse […]

How To Spot A Trend Versus A Fad
  • Opinion

How To Spot A Trend Versus A Fad

Nils Vesk (pictured below) is an innovation architect who’s delivered programs for some of the most prestigious organisations in the world, including Microsoft, IBM, Commonwealth Bank and Nestle. In this guest post for B&T, he shows you how to spot a lasting trend that’s not merely just another passing fad…   The importance behind learning […]

Opinion

by B&T Magazine

B&T Magazine
Study: Almost Half Of Aussies Browse Mobile Retail Sites For “Retailtainment”
  • Marketing
  • Technology

Study: Almost Half Of Aussies Browse Mobile Retail Sites For “Retailtainment”

A new study today has revealed that although mobile commerce may have begun as a convenient way to shop on-the-go, it has quickly developed into an entertainment experience for many Aussies. The PayPal mCommerce Index Trends Report 2018 (which you can read in full here) found that two thirds (67 per cent) of Aussie smartphone owners browse shopping sites just […]

by B&T Magazine

B&T Magazine
Why Engagement Is The New Rule Of Content
  • Opinion

Why Engagement Is The New Rule Of Content

In this guest post, King Kong’s head of growth, Sabri Suby (pictured below), takes a look at recent changes to Google’s rankings and how it will affect content makers and the measure of any content’s success… Changes to Google’s ranking algorithm mean that time on a page is valued higher than the number of clicks. With these new rules […]

Opinion

by B&T Magazine

B&T Magazine
Fairfax Media Recruits 20 Trainee Journalists Across All Its Titles
  • Media

Fairfax Media Recruits 20 Trainee Journalists Across All Its Titles

Fairfax Media has today announced the recruitment of 20 trainee journalists to join the newsrooms of The Sydney Morning Herald, The Age, The Canberra Times, The Australian Financial Review, Brisbane Times and WAtoday. This represents one of Metro’s largest trainee intakes in years and underlines the commitment of the mastheads to fostering a new generation […]

Sydney Australia - November 7, 2011. An extreme close up of an American express card issued by the Australian bank Westpac.
  • Media

AMEX Launches Global Media Review

Are there not enough hours in the day? Are you cheek-by-jowl with your co-workers? Well, hopefully you won't win this.

Sydney Water & Republic of Everyone Create Vinyl Records Made Of Recycled Marine Plastic
  • Campaigns
  • Marketing

Sydney Water & Republic of Everyone Create Vinyl Records Made Of Recycled Marine Plastic

Sydney Water has pioneered a way to create records from marine plastics and, in doing so, encourage more people to join the movement of local clean-up groups rolling up their sleeves every weekend to clean plastics, litter and other pollutants from the city’s beaches and waterways. Plastics are collected by volunteers, then cut in pieces […]

Credit Card Compare Names Its First Head Of Marketing
  • Marketing

Credit Card Compare Names Its First Head Of Marketing

Aussie credit card comparison site Credit Card Compare has announced the appointment of Caroline Raffan as its inaugural head of marketing. Raffan (pictured above) has over 10 years’ experience in brand strategy, campaign development, digital marketing, events, public relations, content creation, market research, advertising, stakeholder management, social media marketing, and project management. She joins Credit […]

Why Programmatic Needs To Become A Branding Machine
  • Advertising
  • Marketing
  • Opinion
  • Technology

Why Programmatic Needs To Become A Branding Machine

In this opinion piece, Phil Murrell (pictured below), country manager for Australia and New Zealand at Sizmek, argues that programmatic ad spend needs to move up the branding funnel. When I started in digital advertising way back in 2004, we got our media insertion orders via the fax machine. We relied on that machine to […]

Opinion

by B&T Magazine

B&T Magazine
An Apology To Salmat’s Karen Lewis
  • Media

An Apology To Salmat’s Karen Lewis

Whoops! B&T's stuffed up and this certainly comes with our sincerest apologies for any offence caused.

by B&T Magazine

B&T Magazine
Adland Execs To Be Locked Up
  • Media

Adland Execs To Be Locked Up

Continuing adland's fascination with prison when it comes to charitable causes comes this latest trip to the slammer.

Australian Directors’ Guild Announces Mentorship Winners
  • Campaigns
  • Media

Australian Directors’ Guild Announces Mentorship Winners

Now in its second year, the Australian Directors’ Guild’s (ADG) Commercial & Content Directing Mentorship program announced its next round of eight mentoree recipients. The winners were announced at a special event held last night at FINCH, Sydney and attended by members of the screen and advertising industries. Acclaimed director, and ADG President, Samantha Lang, […]

Diversity Case Study Series: OMD
  • Advertising
  • Marketing
  • Media

Diversity Case Study Series: OMD

One need only look at the Cadbury Favourites chocolate selection to know it has nought to do with industry diversity.

by B&T Magazine

B&T Magazine
Eyeota Deep Dives Into Australian Automotive Purchase Behaviour
  • Media

Eyeota Deep Dives Into Australian Automotive Purchase Behaviour

Eyeota, the global leader in audience data, has today released its latest results on automotive purchase intentions in Australia. The results provide a deep dive into what motivates the buyer and segments those into six different personas.

APN Outdoor Joins The AANA
  • Marketing
  • Media

APN Outdoor Joins The AANA

AANA's annual Christmas dinner and dance got a teensy bit more crowded following this announcement this morning.

QMS Introduces ‘The Lonsdale’ To Melbourne
  • Advertising
  • Media

QMS Introduces ‘The Lonsdale’ To Melbourne

Digital outdoor media company QMS Media has turned on a new premium landmark digital billboard situated in the heart of Melbourne’s CBD. Delivering a commanding presence at the major intersection of Lonsdale and Russell Streets, ‘The Lonsdale’ offers extended dwell times to both vehicle and pedestrian traffic, impacting more than 2.2 million contacts per month. […]

Portrait of a woman looking through out the blinds. Office worker looking through window blinds
  • Opinion

The Lurking Brand Threats Facing CMOs

Treading on gardening rakes and possible alien abduction notable omissions from this CMO threats piece.

Opinion

by B&T Magazine

B&T Magazine
Women In Media Profile: Susannah George
  • Media

Women In Media Profile: Susannah George

B&T is delighted to profile Urbanlist supremo Susannah George who, we understand, is not related to George Brandis.

by B&T Magazine

B&T Magazine
Ikon Lands Avis Budget Group Account
  • Advertising
  • Marketing
  • Media

Ikon Lands Avis Budget Group Account

B&T chooses and recommends Avis and John Karandonis shoes. Hang on, that was the end of Sale Of The Century.

by B&T Magazine

B&T Magazine