VMO Unveils New Premium Screen At Manly Wharf

VMO Unveils New Premium Screen At Manly Wharf
SHARE
THIS



Aussie digital out-of-home provider Val Morgan Outdoor (VMO) has unveiled the latest premium installation at commuter hub and retail precinct Manly Wharf in Sydney.

This location features the Ultra format – VMO’s large-format premium screen, featuring high-definition 4K technology – the highest resolution currently available in Australia.

The dynamic nature of the screen means the advertiser can use the full-sized three metre-plus screen (8:3 aspect ratio) for their ad or a standard aspect ratio (16:9) with local content playing alongside it.

VMO managing director Anthony Deeble said: “We are thrilled to be exclusively launching into this busy Sydney commuter hub. We’ve unveiled six high-impact digital screens strategically positioned in high-traffic thoroughfares.

“This is a landmark commuter location for VMO. More importantly, Manly Wharf represents yet another pillar in our network of CBD locations that locals visit every day.

“We’re proud to be adding our slice of innovation in what is sure to become one of the most technologically innovative commuter hubs in Australia. VMO’s innovative technology, together with Manly Wharf’s free WiFi option, is sure to provide a positive experience for the community.

“The bonus for advertisers is that they also get access to DART – VMO’s exclusive audience engagement technology.”

VMO’s Shop portfolio now encompasses 61 premium large-format screens. Exclusive Shop coverage includes Manly Wharf, Hunter Connection and Kings Cross – all in Sydney’s CBD.

It’s all part of a rapid transformation project that has seen VMO’s presence swell to nearly 1,000 locations and nearly 10,000 digital screens in petro, retail and health-club environments.

Please login with linkedin to comment

Latest News

Australia Is Diverse… Does Your Brand Have An Inclusive Digital Presence?
  • Marketing
  • Opinion

Australia Is Diverse… Does Your Brand Have An Inclusive Digital Presence?

As Australia continues to grow and the population becomes more ethnically diverse, it is important that marketers ensure digital environments are more inclusive, especially for those who don’t speak English as a first language, writes Siteimprove’s Haley Doel (pictured below). Having a readable and accessible website is no longer just a high priority for large […]

Opinion

by B&T Magazine

B&T Magazine
**FILE*** A Thursday, Oct. 21, 2010 file photo the Sydney Head Office of Network Ten in Pyrmont, Sydney. Network Ten's Wake Up program and its early, morning and late news will be axed from Friday. (AAP Image/Lee Besford) NO ARCHIVING
  • Advertising
  • Media

Network Ten And MCN Reaffirm Sales Agreement Following CBS Sale

Network Ten and Multi Channel Network (MCN) have today reaffirmed that the sales representation agreement, which sees MCN manage the advertising interests for TEN, ELEVEN, ONE and the online catch-up streaming platform tenplay, will continue. Since the agreement was made in 2015, the Network Ten and MCN trading relationship has been an outstanding success. In […]

by B&T Magazine

B&T Magazine
Pepsi MAX Teams Up With PHD & Time Out For New Data-driven Campaign
  • Advertising
  • Campaigns

Pepsi MAX Teams Up With PHD & Time Out For New Data-driven Campaign

Pepsi MAX has partnered with PHD and Time Out to not only inspire Australians, but also enhance their ability to ‘MAX’ out their summer this year. Through the use of a live dynamic data feed, consumers will be served ads by the brand on events taking place around them that are relevant to their personal […]

AI – To Join It Or To Beat It
  • Media
  • Opinion

AI – To Join It Or To Beat It

I'm afraid we can't let you read this piece Dave! That's a joke about A Space Odyssey 2001, young B&T readers.

Opinion

by B&T Magazine

B&T Magazine
AnalogFolk Opens In Shanghai
  • Advertising

AnalogFolk Opens In Shanghai

AnalogFolk has opened in Shanghai and, as B&T's trusty Funk & Wagnalls atlas tell us, is somewhere near Wollongong.