UM Retains Top Spot For New Media Wins For April

UM Retains Top Spot For New Media Wins For April

Universal McCann (UM) was Australia best performing agency for the month of April according to the latest stats from marketing tech firm R3.

The IPG-owned UM took the top ranking for new business wins that included AGL and the Australian federal government and has topped the leaderboard for all of 2018.

OMD stormed into second spot, rising 16 positions from the month previous with wins that included Telstra’s Belong and Mazda.

Carat was up one spot to third, while M2M roared from nowhere to claim fourth after clinching Hyundai’s media. PHD jumped eight spots to round out the month’s top five on top of the HSBC business win.

Check out April’s top 20 media agencies below:

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