The Taboo Group Launches De-Stressing App With 1 Giant Mind

The Taboo Group Launches De-Stressing App With 1 Giant Mind
SHARE
THIS



Let’s face it, working in the advertising industry we’re subject to a ‘fast-paced’, ‘need it yesterday’, ‘always on’ work environment with constant pressure that often leads to the dreaded whiplash of high stress.

In 2014, one in three Australians suffered from high levels of stress, one in four Australians had stress related mental disorder and one in five Australians were on stress-related medication.

To de-stress the industry (and the nation), 1 Giant Mind has worked with The Taboo Group to create an evidence based smartphone app that teachers you how to meditate, dissolve stress and awaken to the present moment.

1gm-app-1 1gm-app-3 1gm-app-2 1gm-app-5

Established in June 2013, 1 Giant Mind is a non-profit dedicated to delivering Learn to Meditate programs to combat the negative impact of stress, and improve health and wellbeing outcomes.

Jonni Pollard, 1 Giant Mind founder and master meditation teacher takes you on journey to understand the nature of your mind and learn to meditate in 12 easy steps, and then take the 30-day challenge to make meditation a daily habit.

Reece Hobbins, creative director, said: “Taboo jumped (or in this case, quietly sat) at the opportunity to partner with 1 Giant Mind in overcoming the misconceptions about meditation; its image and who can benefit from using what we believe, is the best free meditation app in market”

Please login with linkedin to comment

Latest News

Fairfax Appoints Philippa Walker As Head Of Travel
  • Media

Fairfax Appoints Philippa Walker As Head Of Travel

Following the recent restructure of its commercial division, Fairfax Media has appointed Philippa Walker to oversee the Travel vertical within Australian Metro Publishing (AMP) business which includes The Sydney Morning Herald, The Age, The Australian Financial Review, Brisbane Times, WAtoday and more.  In late 2017, the commercial teams were reshaped with a vertical focus under […]

Australia’s OOH Industry Grows Revenue For Eighth Consecutive Year
  • Advertising
  • Media

Australia’s OOH Industry Grows Revenue For Eighth Consecutive Year

The local out-of-home (OOH) industry increased its net media revenue by 6.03 per cent in 2017 to $837.1 million, signifying its eighth consecutive year of growth. According to figures released by the Outdoor Media Association (OMA), net revenue for the OOH industry grew 4.5 per cent in the final quarter of 2017 to $252.7 million. Digital […]

SpotX Appoints Gavin Buxton As Asia MD
  • Advertising

SpotX Appoints Gavin Buxton As Asia MD

Video advertising platform SpotX has announced it has appointed Gavin Buxton as managing director of Asia to lead the company’s expansion in the region. Buxton has over 17 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, and LinkedIn, with the last […]

Big Mobile Doubles Down On Ad Tech & Rebrands
  • Advertising
  • Technology

Big Mobile Doubles Down On Ad Tech & Rebrands

B&T Awards 2017 finalist Big Mobile has unveiled a fresh look to reflect its new ad tech credentials. The company successfully pivoted its business from ad network to mobile ad tech vendor when it announced a joint venture (JV) with Widespace in October last year. As a result of the business changes, Big Mobile wanted […]

March One Appoints New Senior Account Manager
  • Advertising

March One Appoints New Senior Account Manager

Independent ad agency March One has appointed a fresh face to the team, with Melanie Tozer to reinforce its mission to put humans first as a senior account manager. Tozer (pictured above), an up-and-coming talent from New Zealand, will align her extensive experience in FMCG marketing with March One, having worked on accounts for Bunnings […]

What To Expect From The App Economy In 2018
  • Opinion
  • Technology

What To Expect From The App Economy In 2018

Here's an insightful, authoritative synopsis of the app economy. So, you're right, it wasn't written by a B&T journo.

Opinion

by B&T Magazine

B&T Magazine