TEDxSydney Returns To Opera House Next Year

TEDxSydney Returns To Opera House Next Year

TEDxSydney will return to the Sydney Opera House on Thursday May 21 with an expanded public event program, including a free live site on the Opera House forecourt and the launch of a TEDxSydney Donors program.

With an overall theme of ‘learning’, the 2015 event will have a strong youth focus, using the weekday timing to engage students in the event, from primary school to university.

TEDxSydney licensee Remo Giuffré said staging the event on a weekday opens up significant opportunities for greater community involvement.

“The momentum TEDxSydney has experienced over the past five years has been quite awesome – our content from last year’s event alone has amassed more than 10 million views in just over five months. To put that statistic in context, with that audience we could empty and refill the Concert Hall at the Sydney Opera House every single day of the year for 12 years.

“For next year’s event, we are looking to integrate more closely than ever with the living conversations of our city and our community, workplaces and schools. We are working on a whole of House strategy for our venues, including a fantastic open live site on the Opera House forecourt, which anyone will be able to attend.

“The 2015 event occurs in the middle of the Sydney Writer’s Festival and the day before the launch of VIVID, putting extra focus on Sydney as a source for ideas and inspiration,” Giuffré said.

TEDxSydney head of editorial & curation, Edwina Throsby said the learning theme will extend to the stage.

“One of the great things about TEDxSydney is that it is for all people of all ages. Just because you’ve finished school or Uni doesn’t mean that you stop learning, or stop being curious.  Our stage for 2015 will celebrate lifelong learning, and recognise that teachers can be found in unexpected places,” she said.

In 2015, TEDxSydney will open up a Donors program for the TEDxSydney Concert Hall attending members who would like to engage more deeply with the TEDxSydney team, its speakers and its community.

Key statistics from the 2014 event:

  • 2,700 live attendees within the Concert Hall and The Studio at the Sydney Opera House;
  • 7,000 people attended a TEDxSydney satellite event somewhere in the world;
  • 35,000 tuned in to one or more of the four live streams;
  • Thus far there have been XX millions of views of the videos online or on the TEDxSydney app, from the archival live stream;
  • After only two years, TEDxSydney has become the biggest venue-wide event on the Sydney Opera House calendar;
  • The TEDxSydney app was downloaded in 31 countries.

The University of Sydney will return as principal partner in 2015 with St George Bank signing up as a three-year principal partner.

Dr Michael Spence, vice-chancellor and principal of the University of Sydney said the university is delighted to partner with TEDxSydney for the fourth year in a row.

“Leadership is a core value shared by the University of Sydney and TEDxSydney. As the principal partner, we look forward to another year of creating and engaging in ideas that will have an impact on our society. This year’s focus on education is an opportunity to celebrate the powerful impact it can have on all our lives, regardless of our backgrounds,” said Spence.

Martine Jager, general manager of marketing, customer experience and mortgage broking at St.George Bank, said: “We are thrilled to come on board as principle sponsors for TEDxSydney and open more doors to supporting innovation and creativity for our customers and our community. At St.George, we always strive to help people start something and turn their dreams into reality – listening and learning about our customers is at the heart of everything we do. We are delighted to be part of the awesome experience that will be TEDxSydney.”

Lead image credit: Chris Karstens, TEDxSydney

Latest News

Women In Media Profile: Danni Wright
  • Media

Women In Media Profile: Danni Wright

We'd be headlining Danni Wright's Women in Media profile the "Wright stuff" if it wasn't utterly predictable and naff.

by B&T Magazine

B&T Magazine
Industry Generates A Record $10.5m For Social Impact
  • Media

Industry Generates A Record $10.5m For Social Impact

UnLtd, the media, marketing and creative industry’s social purpose organisation has announced a total industry contribution of $10.5m to social impact in FY18. The total value of funds, services, inventory and time donated by the media, marketing and creative industry increased by 21per cent compared to the previous financial year due to a growth in […]

Posterscope Promotes Two
  • Media

Posterscope Promotes Two

Posterscope, Dentsu Aegis Network’s specialist out-of-home agency, has promoted Ryan Hedditch to the newly created position of national head of strategy and Samantha Summers to Sydney Group Business Director. In his new role, Hedditch is charged with driving the continual improvement and transformation of the Posterscope offering to clients and partners. Summers’ promotion will see her lead […]

Outbrain Accelerates Growth With APAC Promotions
  • Media

Outbrain Accelerates Growth With APAC Promotions

Native discovery platformOutbrain has announced several movements in its regional leadership team, with plans to make more new hires. This comes on the heels of two senior appointments it made in February, after closing a record year in the region with expansion into new markets. Yoav Tourel has been promoted to head of sales for […]

Clems Syd & Extra GUM Unveil YouTube Digital Stage
  • Media

Clems Syd & Extra GUM Unveil YouTube Digital Stage

YouTube EXTRA Gum has launched EXTRA Support Acts, a program created to support Australia’s up and coming musicians by transforming pre-roll ads on YouTube into a digital support stage. It has been created in partnership with Clemenger BBDO Sydney as creative lead, Universal Music Australia and BRING for talent and music strategy and content, MediaCom and YouTube. The […]

OMD Australia Tops 2018 RECMA Rankings
  • Media

OMD Australia Tops 2018 RECMA Rankings

OMD Australia has taken the top spot for Australia’s Number 1 media agency in size, according to RECMA’s 2018 ‘Overall Activity Volume Rankings’ report released last week. Additionally, the company was named first in profile classification with a dominant profile for the 3rd consecutive year, along with vitality ranking and structure ranking. Furthermore, OMD Australia was also named […]

Red Agency Bolsters Sydney Team
  • Media

Red Agency Bolsters Sydney Team

Judging by the image, it seems Red Agency may have had no staff whatsoever prior to this hiring spree.

Nine Appoints Editor For 9Honey
  • Media

Nine Appoints Editor For 9Honey

B&T's editor coincidentally spilled honey on his shirt while typing this. And by typing, we mean copy and pasting.

Y&R Sydney Scores Best&Less   
  • Advertising
  • Media

Y&R Sydney Scores Best&Less  

Y&R wins Best&Less amid rumours the clothing shop its changing name to 'Somewhat OK&Reasonably cheap'.

Women In Media Profile: Judy Sahay
  • Media

Women In Media Profile: Judy Sahay

B&T's Women in Media profiles are like a wave washing over you. Even more so if an actual wave washes over you.

by B&T Magazine

B&T Magazine
How B2B Companies Can Use Their Customer Data More Effectively (And Why They Need To)
  • Marketing
  • Opinion

How B2B Companies Can Use Their Customer Data More Effectively (And Why They Need To)

In this opinion piece, SalesPreso co-founder and CMO Joel Thomson (pictured below) explains how B2B companies can use their data more effectively and deliver a personalised customer experience that matches their B2C counterparts. From the Cambridge Analytica scandal to the EU’s recent GDPR legislation, this year has prompted individuals all over the world to consider […]

Opinion

by B&T Magazine

B&T Magazine
M&C Saatchi Launches THIS Film Studio
  • Advertising
  • Marketing
  • Media

M&C Saatchi Launches THIS Film Studio

Not one to rest on its laurels, M&C Saatchi unveils new production studio it hasn't called 'Not One To Rest On Laurels'.

Creative Agency Launches Project Management Tool ‘Hassl’
  • Advertising
  • Technology

Creative Agency Launches Project Management Tool ‘Hassl’

Yesterday at TedX Melbourne the team behind award-winning, Melbourne-based agency Your Creative launched their new tech venture Hassl, the project management platform taking on Trello and the likes. With the belief there was a better design solution to project management, the platform has been developed over the last two years in collaboration with their clients. […]

ABC Axes Tom Ballard’s Tonightly
  • Media

ABC Axes Tom Ballard’s Tonightly

It's one of the ABC's edgier, controversial shows, but Tom Ballard's proven too edgy and controversial for ABC chiefs.

Taboola Strengthens APAC Programmatic Offering With New Partnership
  • Advertising
  • Media

Taboola Strengthens APAC Programmatic Offering With New Partnership

Global discovery platform Taboola has announced a strategic partnership with Wider Planet, Korea’s largest demand-side and data management platform. The partnership builds on Taboola’s programmatic efforts in Asia-Pacific, and will bring together Korea’s largest demand platform for agencies and brands to provide access to Taboola’s global audience through premium publisher placements. The partnership means advertisers […]

The Haus Picks Up Two New Clients
  • Marketing

The Haus Picks Up Two New Clients

The Haus announces two new client wins. Admittedly, not as good as winning three, but far better than losing four.