Sizmek Boosts Team With New Hires And Promotions

Sizmek Boosts Team With New Hires And Promotions
SHARE
THIS



Open ad management company Sizmek has announced several key new hires and promotions, as it continues to expand its programmatic, mobile, video, and data business across the Asia-Pacific region.

The company announced that Scott Ries has been elevated to the title of APAC technical services director and mobile specialist for Sizmek, formally extending his reach into Asia.

Scott Ries

Scott Ries

 

The Sydney-based head of programmatic trading, Dylan Robinson, has also been promoted to APAC head of commercial for the recently formed Media Solutions division.

Dylan Robinson

Dylan Robinson

Ries brings more than sixteen years’ experience in the digital advertising and technology industry. He joined Sizmek after its acquisition of Eyeblaster in 2010, where he was head of creative account management. Ries now leads a team responsible for managing highly technical creative campaigns for some of the world’s largest advertisers.

Robinson has been part of Sizmek’s programmatic trading team for over three years, working across display, mobile and video, and working closely with trading desks, and demand and supply side platform providers. Prior to Sizmek, Robinson was APAC sales director for SpotX.

“We’re pushing ahead with our growth strategy in Asia to provide advertisers, agencies, publishers, and trading desks with an end-to-end ad management solution across mobile, video, data and programmatic technologies,” said Carolyn Bollaci, VP, global accounts, Asia-Pacific.

“Scott and Dylan both have a wealth of knowledge and experience within the industry and have formed long and trusted relationships with clients and partners across the region.”

As the demand for data solutions and technologies increases in Asia the company has promoted Fay Koo to data product specialist for APAC. Koo joined Sizmek in 2010 through the acquisition of Eyewonder, and has since become an expert on Sizmek’s wide range of data products, from ad verification to attribution. In this new role, she will be using her technical knowledge and expertise to meet the growing needs of clients and partners across the region.

To support the continued expansion of the company in Asia-Pacific, Sizmek has also hired Ayaan Mohamud (pictured at the very top) as head of marketing for APAC, based out of the company’s Sydney office. She brings five years of digital experience with her, having worked in both agency and client-side roles in Europe.

Prior to Sizmek, Mohamud was the European marketing manager for DataXu, a leading programmatic marketing provider. Before DataXu, she worked in the EMEA marketing team for comScore where she was responsible for all marketing programs in their two largest European markets, the UK and Germany.

Sizmek also recently announced that it has hired former PHD account executive, Keaton Hulme-Jones as a strategic account manager in its Melbourne office. He is responsible for advising clients across digital strategy, ad tech, and media solutions.

“Sizmek are digital trailblazers, produce great innovation, have a complete suite of excellent products and I’m glad to work with an amazing bunch of people in the Australian office,” said Hulme-Jones.

The announcements follow the recent elevation of Singapore-based Ryan Murray, the former general manager of mobile DSP, StrikeAd, to spearhead the company’s new Media Solutions Unit in the Asia-Pacific region. Sizmek acquired StrikeAd in May, and Murray was one of its early employees.

The Media Solutions division includes Sizmek’s programmatic services business, StrikeAd by Sizmek, ad verification tools, and mobile tracking and targeting – secured through the acquisition of Aerify last year.

 

Please login with linkedin to comment

Russell Howard

Latest News

Starts At 60 Makes Two Executive Appointments
  • Media

Starts At 60 Makes Two Executive Appointments

Mature-age media platform Starts at 60 has welcomed two new leaders to its executive team as it looks to scale up and broaden its commercialisation. Amena Reza (pictured above, right) moves into the role of chief operating officer. She was formerly the managing director of ML Design, and is a chartered accountant and a non-executive […]

HubSpot Creates ‘Marketing Hub Starter’ For Small Businesses
  • Marketing
  • Technology

HubSpot Creates ‘Marketing Hub Starter’ For Small Businesses

Marketing software player HubSpot has launched Marketing Hub Starter, a new software offering that aims to give growing teams the tools they need to start marketing right. This new tier of HubSpot’s platform is designed with small businesses in mind, consolidating the capabilities of existing disparate marketing tools into one platform and offering an affordable […]

Market Research Industry Cracks Down On Shonky Behaviour With New Digital Platform
  • Marketing

Market Research Industry Cracks Down On Shonky Behaviour With New Digital Platform

The Association of Market and Social Research Organisations (AMSRO) has launched a digital platform to highlight fake or illegitimate research activities to the public. ‘Phish of the Day’ enables AMSRO members, as well as the general public, to report any scams or non-genuine market and social research activities to the association. These might include telemarketing […]

Pooled Energy Appoints Magnum & Co And The Wired Agency
  • Advertising
  • Marketing

Pooled Energy Appoints Magnum & Co And The Wired Agency

Swimming pool electricity retailer Pooled Energy has appointed Magnum & Co and sister agency The Wired Agency to its roster, following a competitive pitch. Magnum & Co will handle Pooled Energy’s social media and PR, while The Wired Agency has been appointed to manage the company’s search and display advertising. Both agencies will collaborate with […]

Masculinity Roasted In Clever New Ad
  • Advertising
  • Campaigns

Masculinity Roasted In Clever New Ad

Think masculinity means drinking a case without chundering? Well, rediscover it (& possibly yourself) with this top ad.

by B&T Magazine

B&T Magazine
WPP AUNZ Partners With Career Trackers Indigenous Internship Program
  • Advertising

WPP AUNZ Partners With Career Trackers Indigenous Internship Program

Advertising and marketing network WPP AUNZ has joined the Career Trackers Indigenous Internship Program as part of its commitment to a diverse workforce, and the creation of opportunities that inspire excellence. As part of the program, WPP AUNZ has welcomed its first three interns: Abi-Leigh Dillon (WPP AUNZ), Amy Mccutcheon (MediaCom) and Jacinta Evans (Ogilvy), […]

Taboo Goes On A Hiring Spree
  • Advertising

Taboo Goes On A Hiring Spree

Taboo has gone a hiring spree. And when it comes to sprees, that's far better than a shooting one or a farting one.

M&C Saatchi Group’s 1440 Shuts Up Shop
  • Marketing

M&C Saatchi Group’s 1440 Shuts Up Shop

Sadly, M&C Saatchi's 1440 is no more. And chances of it being reborn as 1550 not looking much chop either.

by B&T Magazine

B&T Magazine
Luke Kelly Becomes A Partner At HBT
  • Advertising
  • Marketing
  • Technology

Luke Kelly Becomes A Partner At HBT

B&T's not sure what's with that twirly thing in the press photo, suffice to say a vortex to an alternate dimension?

Women In Media Profile: Alison Michalk
  • Media

Women In Media Profile: Alison Michalk

If B&T's Women in Media profiles were an animal they would be a gazelle or lioness, or even a lioness eating a gazelle.

by B&T Magazine

B&T Magazine
Grant Broadcasters Makes Several Changes To Senior Executive Team
  • Media

Grant Broadcasters Makes Several Changes To Senior Executive Team

Independent media company Grant Broadcasters has announced a number of changes to its executive ranks. Grant Cameron will move up to become non-executive chairman for the company, and Alison Cameron (pictured above) – currently the chief operating officer – will assume the CEO role. Dugald Cameron remains responsible for the family’s investment portfolio and is […]

Shopper Media Group Partners With Mist To Offer New Tech & AI-Driven Capabilities
  • Advertising
  • Media

Shopper Media Group Partners With Mist To Offer New Tech & AI-Driven Capabilities

Australian retail out-of-home (OOH) business Shopper Media Group (SMG) has announced a partnership with AI-powered wireless networks provider Mist. The partnership will see SMG offer new WiFi, analytics and location-based services across the company’s portfolio of Australian shopping centres. Mist currently provides WiFi and location services using virtual Bluetooth LE technology to businesses across all […]

Indy Agency This Is Flow Wins Cruiseco’s $5 Million Media Account
  • Advertising
  • Media

Indy Agency This Is Flow Wins Cruiseco’s $5 Million Media Account

Travel organisation Cruiseco has announced the appointment of Sydney independent agency This is Flow (TIF) to handle its $5 million media account. This is the first time Cruiseco has appointed an agency, having managed its communications internally. Cruiseco is the largest and broadest distributor of cruise products in the Southern Hemisphere. With a membership base […]

Women In Media Profile: Naomi Shepherd
  • Media

Women In Media Profile: Naomi Shepherd

Need a Monday morning pick-me-up? You could stand naked next to the office fridge or read these inspiring words.

by B&T Magazine

B&T Magazine