SBS Radio Introduces Three 24-Hour Digital Radio Stations On Digital TV

SBS Radio Introduces Three 24-Hour Digital Radio Stations On Digital TV
SHARE
THIS



SBS Radio has announced two new digital radio stations – SBS PopAsia, SBS PopDesi and a refresh of SBS Radio 3 – is now available on digital TV.

SBS Radio 3 will broadcast world news and current affairs from the BBC World Service (previously airing on SBS Radio 4 on digital radio) and special events coverage.

The two new 24-hour music audio channels on digital TV celebrate music from different genres for Australian audiences.

SBS PopAsia is dedicated to playing Asian pop, including the hottest Korean, Japanese and Chinese hits; and listeners can tune in to a selection of Indian music hits from bhangra to Bollywood on SBS PopDesi.

Following the introduction of these new digital radio stations, VAST (Viewer Access Satellite Television) audiences will have access to all SBS Radio services – SBS Radio1, SBS Radio2, SBS Radio3, SBS Arabic24, and music channels SBS PopAsia, SBS PopDesi and SBS Chill.

All Foxtel satellite and cable platform users will have access to SBS Radio 1, SBS Radio 2 and SBS Chill.

Mandi Wicks, director of audio and language content, at SBS, said: “SBS continues to explore new ways to connect diverse audiences with our distinctive multiplatform services.

“With the inclusion on digital television, all the SBS Radio services will now be accessible to our audiences, Australia-wide.”

Please login with linkedin to comment

SBS Radio

Latest News

Edelman Wins PR Account For REA Group
  • Marketing

Edelman Wins PR Account For REA Group

Edelman snares REA Group's PR in a competitive pitch. And by "competitive pitch" we don't mean the WACA's bounce & seam.