QMS Media Welcomes ‘The Kwins’ To Western Australia

QMS Media Welcomes ‘The Kwins’ To Western Australia

Outdoor media company QMS is lighting up Perth’s Kwinana Freeway with two new back-to-back landmark digital billboards aptly named ‘The Kwins’.

QMS operates outdoor advertising on the Kwinana Freeway and adjoining Forrest Freeway with 16 traditional, large-format billboards.

Together, ‘The Kwins’ impact over 1.2 million contacts per month, capturing both affluent getaway travellers journeying to popular tourist destinations south of Perth such as the Margaret River as well as locals commuting between key regional hubs such as Mandurah, Bunbury, Albany and Busselton.

Inaugural advertisers on ‘The Kwins’ include AMEX, Ladbrokes and Nissan.

QMS chief executive John O’Neill said: “As a business, we are well and truly paving the way as leaders in digital out of home, and we are so proud to be the only supplier that can effectively reach Perth’s southern region with the launch of The Kwins.

“As the first digitals to be launched on this major arterial, the pair represent an important milestone in our digital rollout throughout WA.”




Please login with linkedin to comment

QMS QMS Media The Kwins

Latest News

Tara Ford To Serve On Titanium Jury At Cannes Lions
  • Advertising

Tara Ford To Serve On Titanium Jury At Cannes Lions

Tara Ford, chief creative officer of The Monkeys and Accenture Song, is set to serve on the Titanium jury at this year’s Cannes Lions International Festival of Creativity. The Aussie adland legend said that she “can’t wait” to join the panel of judges and that the Award was particularly close to her heart. “Titanium is […]

“Be Like A Skunk At A Garden Party”: Author Patrick Radden Keefe On Investigating Pharma
  • Marketing

“Be Like A Skunk At A Garden Party”: Author Patrick Radden Keefe On Investigating Pharma

Patrick Radden Keefe (pictured), author of global bestseller, Empire of Pain, talked to B&T‘s Nancy Hromin at the Samsung Jaipur Literary Festival about reputation laundering, aggressive marketing strategies and the privilege of still being able to practice pure journalism and be paid for it. Keefe’s in-depth reporting in publications such as The New Yorker and […]