Emma Hegg has been promoted to Group Business Director for Posterscope’s Melbourne office, following an initiative to reshape their leadership team for 2019.
Hegg will be responsible for leading the client service teams and driving the Out-of-Home (OOH) location agency forward in the Melbourne market.
Promoted from the role of business director, Hegg has considerable experience in OOH location – delivering OOH campaigns for high profile clients, namely, Disney, Dan Murphy’s, Energy Australia and Asahi Group.
Posterscope MD Bryan Magee said: “Emma has strong experience in OOH and the skills required to deliver best in class campaigns.
“It is fantastic to be able to recruit from within. Emma has been a key player within the business and truly deserves the responsibility this role brings.
“I look forward to her being part of the leadership team shaping the future of this business”.
Hegg commented: “I am delighted to be stepping into this role, and furthering my experience within a business and industry I am so passionate about.
“The prospect of championing best in class OOH planning and client service, and fostering a culture that allows our people to be the best they can be is an exciting one – I can’t wait to get started”.