P4 Group Becomes A Full-Service Powerhouse

P4 Group Becomes A Full-Service Powerhouse
SHARE
THIS



Following a year of significant growth and the addition of services, P4 Group has further solidified its offering with the announcement that Evoke Communications will join P4 Group to offer a fully integrated ‘one-stop-shop’ approach to marketing and communications.

Led by founder and CEO Adrian Basile, P4 Group welcomes Nina Ellingsen and Melody Nalatu to the management team as Marketing Communications Directors.

P4 Group will offer Evoke Communications existing clients an integrated offering through its Brisbane, Sydney and Gold Coast offices, with CEO Adrian Basile saying this was a final step in building an all-encompassing mar-comms solution for current and future clients, of both brands.

“The days of taking a single-handed approach to communications are long gone – to survive today’s market, you need to be able to offer multi-faceted solutions to clients in order to keep up with the rapidly transforming media landscape,” Basile said.

“We have strengthened our offerings in communications and marketing strategy, publicity, digital, design, corporate communications and stakeholder relations all under one roof, effectively meaning our clients only require one consulting team to manage across all of these disciplines.

“As well as an expanded service offering, the Evoke team will bring with it a wealth of experience across a diverse range of industries and we couldn’t be more thrilled to welcome them into the P4 Group fold,” he said.

Nina Ellingsen said “Our clients are made up of forward-thinking business owners whose needs are constantly changing in order to remain on the front foot in their respective industries. Joining P4 Group allows us to provide end-to-end solutions seamlessly, helping them continue to succeed and grow”.

“We’re excited to become part of P4 Group and, in particular, to see our clients benefit from the expertise that the company has built over the last 22 years,” she said.

In addition to P4 Group’s list of high-profile clients such as News Corp’s Bridge to Brisbane Day, Brisbane Festival, Spicers Retreats and Goodlife Health Clubs, the agency welcomes Gold Coast Integrated Resort, Mates4Mates, Apollo Property Group, Base Architecture, Lutheran Community Care and Verde Design Group to their burgeoning portfolio as a result of the move.

Celebrating 22 years in business in 2017, P4 Group now boasts a 26-strong team of communications professionals and operates out of offices in Brisbane, Sydney and the Gold Coast.

Please login with linkedin to comment

p4 group

Latest News

Keeping Up with the Centennials: Buy Social, Pay Offline
  • Advertising
  • Media
  • Technology

Keeping Up with the Centennials: Buy Social, Pay Offline

Dentsu Aegis Network, in collaboration with Econsultancy, today launched Here Comes the Centennial: Southeast Asia’s New Generation of Shoppers. Here Comes the Centennial is a white paper investigating the online buying behaviour of centennials – consumers of the future – in the region. Launched on the sidelines of FUTR Asia 2018 Summit, the study finds […]

Tuesday TV Wrap: Ten Finds A Winner With ‘Ambulance Australia’
  • Media

Tuesday TV Wrap: Ten Finds A Winner With ‘Ambulance Australia’

Network Ten has set the sirens blaring after its fly-on-the wall doco-drama Ambulance Australia was the most watched entertainment show of Tuesday night. In just its second episode, Ambulance Australia pulled 684,000 viewers last night and was up a hefty 102,000 from last week’s debut. However, it was Seven that took last night’s honours, the network taking home […]

by B&T Magazine

B&T Magazine
Queensland Govt Launches ‘Find Your Happy Healthy’ Obesity Campaign Via Publicis
  • Advertising
  • Campaigns

Queensland Govt Launches ‘Find Your Happy Healthy’ Obesity Campaign Via Publicis

The Queensland Government is continuing its focus on reducing the State’s obesity rates with a transformative communications strategy and execution through agency Publicis Worldwide. Statistics reveal that 64 per cent of Queenslanders are overweight or obese. The Government’s goal is to increase the proportion of adults and children with a healthy body weight by 10 per […]

Why Influencers Should Still Be Part Of Your Plan
  • Marketing
  • Opinion

Why Influencers Should Still Be Part Of Your Plan

In this guest post, Erin Tierney (pictured below), a community consultant at Quiip, says using influencers for your brand shouldn’t be a short-term campaign element, but rather a long-term investment… Influencers. The topic creates a polar divide amongst the marketing profession, yet influencers have risen as an advertising method-of-choice, generally providing pretty pictures on social platforms in […]

Opinion

by B&T Magazine

B&T Magazine
Viva & Taboola Bring News To 100M Mobile Users Across Asia
  • Media
  • Technology

Viva & Taboola Bring News To 100M Mobile Users Across Asia

Today, Taboola, the world’s leading discovery platform, announced a global strategic partnership with vivo, the fifth largest smartphone manufacturer in the world. Under the partnership, Taboola will deliver a fully personalised content experience for vivo’s customers helping the manufacturer drive engagement and monetisation and providing a significant new audience source to content publishers in the region. […]

Fiftyfive5 Expands APAC Presence With A Whopping 14 New Hires
  • Marketing
  • Technology

Fiftyfive5 Expands APAC Presence With A Whopping 14 New Hires

Independent research company Fiftyfive5 today announced that it has added 14 new staff across three offices following significant growth from local and global client demand. Boasting a roster of more than 100 clients, spanning Australia, New Zealand, Asia, the U.S. and Europe, Fiftyfive5 will add staff in its Sydney, Auckland and Singapore offices. In Sydney, […]

Keno & Clemenger Brisbane Team Up On New  ‘Fun Money’ Brand Platform
  • Campaigns
  • Media

Keno & Clemenger Brisbane Team Up On New ‘Fun Money’ Brand Platform

Keno and Clemenger Brisbane have teamed up to launch a new brand platform for the classic in-venue lottery game, encouraging people to spend their winnings in some weird and wonderful ways. Clemenger strategy director Erin Core said the platform was built out of an insight that money won on Keno is ‘Fun Money’. “Keno wins […]

The Yarra River Shines Bright With QMS
  • Advertising
  • Media

The Yarra River Shines Bright With QMS

The heart of Melbourne’s Southbank precinct has been transformed with the launch of QMS’ iconic digital billboard towering over the city’s famous Yarra River. The ‘Yarra Promenade’ stands tall amongst the city skyline, delivering 3.4 million contacts per month as it presides over Melbourne’s renowned Southbank and Crown Casino precinct. Its commanding CBD position captures […]

Seventh Street Media Launches Father-Focused Publication ‘The Brag Dad’
  • Media

Seventh Street Media Launches Father-Focused Publication ‘The Brag Dad’

Independent Aussie publisher Seventh Street Media has unveiled a new publication under its stable, The Brag Dad. The new publication provides important lessons and life hacks from dads who’ve been there – keeping young fathers in touch with everything they love from the outside world. While The Brag Dad is written with a larrikin tone, […]

CBS Snares Format Rights For Quiz Show ‘Have You Been Paying Attention?’
  • Media

CBS Snares Format Rights For Quiz Show ‘Have You Been Paying Attention?’

CBS Studios International has announced an agreement with Working Dog Productions for the exclusive, worldwide format rights to comedy quiz show Have You Been Paying Attention? Now in its sixth season, HYBPA? is broadcast on the CBS-owned Network Ten in Australia, and is the number one quiz show and the third-highest-rated overall show on the […]

Delacon Appoints Kenshoo Sales Chief As Director Of Operations
  • Marketing
  • Technology

Delacon Appoints Kenshoo Sales Chief As Director Of Operations

Call analytics provider Delacon has appointed Ezri Lerba to the newly created position of director of operations to manage partnerships and business development. Lerba joins Delacon after more than eight years with marketing technology company Kenshoo where he most recently held the role of director of sales across Australia and New Zealand. As first boots […]

Abstract spherical technology network background.
  • Advertising
  • Marketing
  • Media
  • Opinion
  • Technology

Why Tech Is The Best Thing That Happened To Agencies

In this opinion piece, Schedugram CEO Hugh Stephens (pictured) tackles the complexity of agency business models. Agency models are high touch, human resource heavy and require the constant balancing and correcting of clients to account managers. With too many clients, staff will struggle under the workload (a big part of high agency attrition rates) or […]

Opinion

by B&T Magazine

B&T Magazine