NOVA Entertainment Introduces The Smooth Suite

NOVA Entertainment Introduces The Smooth Suite
SHARE
THIS



NOVA Entertainment has partnered with Art Series Hotel Group to create an innovative extension of the smoothfm brand into an experiential platform.

The smooth suite is luxurious “pop up” accommodation designed to create a brand immersion experience for clients in Melbourne’s media market.

The suite is located at The Blackman on St Kilda Road Melbourne and has been created as an easy place to relax and as an oasis of indulgence.

The smooth suite

The branded suite will feature handpicked premium artworks from Blackman’s private collection and elements of the smoothfm brand in the soft furnishing. Guests will enjoy champagne and indulge at the dining facilities at the hotel and on their return to their suite, smoothfm’s playlist will provide the soundtrack for their evening. Guests will remember their two night experience with their own smoothfm robes.

Helen Davies, NOVA Entertainment’s Melbourne General Manager said, “We constantly look at new and innovative ways to bring our brands to life. Our partnership with the Arts Series Hotel Group provided us with the ideal opportunity to create a stunning smooth suite to provide agencies and media buyers with a personal experience of Melbourne’s newest and most relaxing lifestyle brand.”

NOVA Entertainment will offer Melbourne’s key clients individualised opportunities to provide their employees with access to the ultimate smoothfm indulgence.

The smooth suite - bedroom

The smooth suite will give agencies an insight and real life experience of smoothfm as a lifestyle brand throughout July and into mid-August.

#smoothsuite

Please login with linkedin to comment

Fairfax Outbrain

Latest News

A young boy nerd shouts at the top of his voice to his co-worker through a megaphone trying to talk some sense into him. The young nerds are dressed in bowties and glasses. Retro styling.
  • Opinion

Smart Speakers: The Voice Of A Generation

In this opinion piece, Growth Tank management consultant David Willey looks into research on the usage of voice assistants and access to smart speakers for Generation Z, Millennials and Generation X in Australia. We hear a lot about how Millennials, and now Generation Z, are changing the game on marketing by adopting the latest technology, including digital voice […]

Opinion

by B&T Magazine

B&T Magazine
Host/Havas Bags Work For Oroton
  • Advertising

Host/Havas Bags Work For Oroton

Host/Havas staff forced to takes lessons on accessorising after snaring Oroton's creative account.

Glenn McGrath & Mike Hussey Join Macquarie Media’s Cricket Commentary Team
  • Media

Glenn McGrath & Mike Hussey Join Macquarie Media’s Cricket Commentary Team

Macquarie Media has announced that two of Australia’s cricketing greats, Glenn McGrath and Mike Hussey, are the latest additions to its cricket commentary line-up. McGrath (pictured above, right) and Hussey (pictured above, left) will join Darren Lehmann and Ian Chappell in the Macquarie Macquarie Sports Radio commentary box this summer, as part of the company’s new six-year […]

SBS Chooses Fairfax’s Andrew Mudgway To Lead Its Commercial Strategy
  • Advertising
  • Media

SBS Chooses Fairfax’s Andrew Mudgway To Lead Its Commercial Strategy

Special Broadcasting Service (SBS) has announced the appointment of Andrew Mudgway as its national sales manager for TV and digital. Mudgway joins SBS from Fairfax Media, where he was responsible for the publisher’s national digital and print sales team. He brings more than 25 years’ experience to SBS, having also held positions at IPG Mediabrands, […]