Naked Communications has won the creative account for youth cancer charity CanTeen following a competitive pitch.
Starting immediately, Naked’s first job off the rank will be working on CanTeen’s upcoming National Bandanna Day, which this year, falls on Friday 31 October, 2014. Kerry Kalcher, national Media and Communications Manager at CanTeen said: “As a charity, we were looking for an agency partner who could leverage small budgets creatively to deliver effective, integrated communications campaigns. We look forward to working with Naked to raise awareness and funds for CanTeen’s work supporting young people living with cancer – whether they’ve been diagnosed themselves or whether it’s their parent, brother or sister.” Carl Ratcliff, CEO of Naked Australia said: “This is a momentous year for CanTeen as National Bandanna Day celebrates its 20th year. It’s an incredible milestone when you consider all of the young people touched by cancer – and their family and friends. This is a very special partnership for Naked – indeed for me personally – and we are thrilled to be working on behalf of such a significant cause. We look forward to delivering a full service creative solution.”