Monday TV Wrap: MAFS Wins, Seven Wins, Viewers Desert Q&A

Monday TV Wrap: MAFS Wins, Seven Wins, Viewers Desert Q&A

Monday night’s always an interesting bag on the telly, as the free-to-airs’ reality options attempt to outwit the ABC’s night of hard-hitting current affairs.

Again, the night belonged to Married At First Sight that topped the time sheets with 1.3 million viewers. However, MKR wasn’t far behind with 1.12 million.

Seven won the night with 34.6 per cent, followed by Nine with 28.4 per cent, the ABC took third with 15.8 per cent, Ten mustered 15.2 per cent and the SBS bought home six per cent.

Q&A – despite being an apparent finger on the pulse of the nation – pulled a miserly 397,000 with viewers clearly abandoning the show following Media Watch (523,000).

However, it could be said Seven’s Olympics coverage – that peaked at a high of 755,000 last night – is still playing havoc with viewer eyeballs.

Seven won the battle of the 6pm news bulletins, beating rial Nine by 1.21 million to 958,000 respectively. That said, Nine’s ACA had a pearler of an evening pulling 989,000.

Over at Ten, I’m A Celebrity…Get Me Out Of Here! pulled a disappointing 534,000 and was even beaten by The Project with 561,000.

The ABC’s night went thus: ABC News (700,000), 7.30 (647,000), Australian Story (583,000), Media Watch (523,000), Four Corners (500,000), Q&A (397,000) and Think Tank (164,000).

SBS’s best was Michael Mosley: Trust Me, I’m a Doctor that pulled an anaemic 229,000.

 




Please login with linkedin to comment

MAFS mkr OzTam Q&A

Latest News

Veridooh Snatches Prashand Menon From ScentreGroup
  • Advertising

Veridooh Snatches Prashand Menon From ScentreGroup

Out-of-home OOH) and digital media leader Prashand Menon (lead image) has joined OOH ad tech company Veridooh as group business director within NSW and QLD. Menon joins Veridooh from his most recent role as ScentreGroup’s group business director and brings with him more than 10 years of experience in Australian media. Previously, he held positions […]

Kat & Co Transforms Into THE WORLD OF Experiential Agency
  • Advertising

Kat & Co Transforms Into THE WORLD OF Experiential Agency

After more than twelve years of producing experiences for some of the world’s most innovative brands, including Hermes, Van Cleef & Arpels, Louis Vuitton, and Tiffany & Co, Kat & Co has quietly metamorphosed into THE WORLD OF. THE WORLD OF is an experiential agency at the juncture of culture, technology and the human condition. […]

SMG Studio Launches Risk: Global Domination X Dune Part Two
  • Campaigns

SMG Studio Launches Risk: Global Domination X Dune Part Two

Through a licensing agreement with Legendary Entertainment, SMG Studio inked the rights to adapt Dune: Part Two into a game based on Risk: Global Domination, Hasbro’s interactive board game. Inspired by Denis Villeneuve’s cinematic masterpiece, Dune: Part Two, this new digital adaptation, RISK: Global Domination X Dune: Part Two, is poised to captivate players from […]

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market
  • Marketing

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market

Taylor Swift, Lunar New Year and the Sydney Gay and Lesbian Mardi Gras Festival have had a dramatic impact on the number of people moving in and around Sydney over the past month, drawing big crowds into the heart of the city and its surrounding suburbs. New data from digital outdoor company QMS reveals a […]

MKTG Launches PR & Talent Division Realigning Business Structure
  • Marketing

MKTG Launches PR & Talent Division Realigning Business Structure

Dentsu‘s MKTG Sports and Entertainment has unveiled a significant evolution, including the launch of a specialised PR and Talent Marketing division, investment in expanding its Creative Services group, and a centralised approach to brand and rights holder servicing with increased production capabilities and a strengthened in-stadium sports presentation team. Lead Image: MKTG CD Ross Allen; […]