Digital agency Loud&Clear has announced its pro-bono partnership with entrepreneur company YGAP for the 2015 Polish Man campaign.
The Polished Man campaign is spreading awareness about the issue of violence against children in Australia, the United States, England and Sweden by asking men to paint one nail and engage their friends and family members in the discussion.
Joel Beath, head of content Loud&Clear said: “When we were approached to provide strategic and executional digital and social media services for this campaign, it was a no brainer for us.
“As parents ourselves, we believe a world is possible where no children suffer from violence and abuse. But right now the reality is that 1 in 5 children globally will experience physical, sexual and emotion violence. There are so many reasons why this problem exists.”
The campaign runs from the 1 – 15 October.