L’Occitane hires Switched on Media

L’Occitane hires Switched on Media
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STW’s Switched on Media has secured the search marketing account for beauty brand L’Occitane and the SEO account for CareSuper.

See full release:

“Sydney, June 10, 2014: Digital marketing agency Switched on Media – part of STW Group – has been appointed by leading natural beauty brand L’Occitane to handle its search marketing.

Tasked with increasing online revenue via Paid Search and SEO, the agency was appointed following a competitive pitch.

Switched on Media’s Commercial Director, Dan Richardson said of the appointment: “We’re delighted to be working with L’Occitane in Australia. They are a fantastic global retail brand who will benefit from our extensive eCommerce experience locally.”

L’Occitane Australia’s CRM & eCommerce Manager Angie McAlindon, said: “We chose Switched on Media to work with, as we were impressed by their experience of the local market, their passion for SEO and knowledge in PPC. We look forward to working with them and welcome them to L’Occitane.”

Richardson said the L’Occitane appointment comes after another win for the agency, which also recently picked up the CareSuper SEO account.

CareSuper’s Marketing and Communications Manager Karen McPhie, said of the appointment: “Delivering a competitive pitch, Switched on Media demonstrated digital expertise, responsiveness and a commitment to working with CareSuper using an integrated approach. We are looking forward to tackling our many digital projects together with Switched on Media.”

Switched on Media is part of STW, Australasia’s leading marketing content and communications group.”

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