Kyle Ridicules Rove & Sam Saying It Was The Best Decision To Move To KIIS

Kyle Ridicules Rove & Sam Saying It Was The Best Decision To Move To KIIS
SHARE
THIS



Radio shock jock Kyle Sandilands has ripped into Rove & Sam again after the second radio survey results.

During yesterday’s KIIS1065 breakfast show with himself and Jackie Henderson – the Kyle & Jackie O Show – Sandilands said it’s just a joke Rove & Sam stagnated in audience share.

The results released by GfK Tuesday morning saw Kyle & Jackie O take the top spot in the Sydney FM market with 11.3, while Southern Cross Austereo’s new Sydney brekkie team of Rove & Sam on the Hit Network maintained a three point share.

“If you worked over at Austereo and you had those Rove McManus figures – that’s three surveys and not one, not one extra person has tuned in,” said Sandilands on the show.

“It’s just a joke.

“I gotta laugh, because those imbeciles over there when they told us ‘oh no your show’s probably at the end of its tether…’ and we came over here to KIIS, best decision ever made.”

Sandilands wondered why there’s anyone advertising on the station. “No one’s there listening, no one cares, why bother advertising?”

Still, head of content at the Hit Network, Gemma Fordham, is behind the Rove & Sam show. She acknowledged much of the focus is on the Sydney brekkie team, but stressed there are other markets to look at too.

“The thing with breakfast is, we’re in it for the long haul,” she told B&T.

“We’ve obviously got three years ahead with these guys and we’re very committed to the show and we know that our tracking shows we’re starting to see some good indicators.

“I’m really confident that as the year progresses it’s going to show.”

Mike Fitzpatrick, head of content at Triple M – another network in SCA – said the Adelaide team was now doing really well. But that had taken two years to get to.

So maybe we’ll wait for two years to see how Rove & Sam are going.

Click here for yesterday’s results.

Please login with linkedin to comment

Latest News

AI – To Join It Or To Beat It
  • Media
  • Opinion

AI – To Join It Or To Beat It

I'm afraid we can't let you read this piece Dave! That's a joke about A Space Odyssey 2001, young B&T readers.

Opinion

by B&T Magazine

B&T Magazine
AnalogFolk Opens In Shanghai
  • Advertising

AnalogFolk Opens In Shanghai

AnalogFolk has opened in Shanghai and, as B&T's trusty Funk & Wagnalls atlas tell us, is somewhere near Wollongong.

Social TV – Will You Be At The Party?
  • Advertising
  • Marketing
  • Media
  • Opinion

Social TV – Will You Be At The Party?

Can't keep-up with the goings-on in the Aussie TV industry? Well, hit the couch, pull on the trakkie daks & peruse this.

Opinion

by Rochelle Burbury

Rochelle Burbury
JWT Melbourne Hooks John West’s Creative
  • Advertising

JWT Melbourne Hooks John West’s Creative

You'd only need snog a B&T staffer to know of our affection for the John West oysters in aspic & smoked mackerel ranges.

by B&T Magazine

B&T Magazine
Sydney-Based Tech Marketing Firm, Law Of The Jungle, Scoops Top International Gong
  • Marketing

Sydney-Based Tech Marketing Firm, Law Of The Jungle, Scoops Top International Gong

Sydney-based online cloud solution for marketing compliance, Law of the Jungle, has beaten the world’s best firms to win a prestigious RegTech Markets 2017 Spotlight Award. RegTech Markets, a global community for regulatory technology, inaugurated these awards to “shine a light on the world’s best and brightest RegTech companies”.  A panel of 30 industry experts […]

Is This The Bleakest Christmas Ad Ever?
  • Campaigns

Is This The Bleakest Christmas Ad Ever?

Tired of pretty people pulling bon-bons in your Christmas campaigns? Well, here's one to slash the wrists to instead.

by B&T Magazine

B&T Magazine
The Truth About Native Advertising!
  • Opinion

The Truth About Native Advertising!

Do you stammer about the office, railing against native advertising's great untruths? Read this and stop scaring people.

Opinion

by B&T Magazine

B&T Magazine
Why Are We Only Just Starting To Use VR To Train Staff?
  • Opinion
  • Technology

Why Are We Only Just Starting To Use VR To Train Staff?

In this opinion piece, PHD’s news business and marketing manager, Chloe Hooper (pictured below), argues why all agencies should be embracing VR to change the way they operate internally. Virtual reality (VR) is something most of us have had exposure to, but how many of us are really exploiting its potential to grow our people […]

Opinion

by B&T Magazine

B&T Magazine
PRIA Announces Winners Of 41st National Golden Target Awards
  • Marketing

PRIA Announces Winners Of 41st National Golden Target Awards

The Public Relations Institute of Australia (PRIA) last night announced the winners of the 41st National Golden Target Awards at a glittering ceremony hosted by Aussie actor and TV host Shane Jacobson at the Sydney Opera House. A sold-out crowd of more than 160 PR and communication professionals from around the country came together to […]

Personalisation At Scale: Targeting Audiences With People-based Marketing
  • Marketing
  • Opinion

Personalisation At Scale: Targeting Audiences With People-based Marketing

In this opinion piece, Indy Khabra (pictured below), national managing director at Amnet ANZ, explains power of the the people-based marketing equation, and also reminds marketers that they cannot afford to take data for granted. We are all talking about it. We all want it. We are all trying to get it. It’s that one-to-one […]

Opinion

by B&T Magazine

B&T Magazine