Isentia Names Former JCDecaux MD & Yahoo7 CEO As Its New Boss

Isentia Names Former JCDecaux MD & Yahoo7 CEO As Its New Boss
SHARE
THIS



Media intelligence group Isentia has announced the appointment of Ed Harrison as its new managing director and CEO, and the resignation of James Orlando as chief financial officer.

Harrison (pictured above) has over 25 years’ experience across many types of media including print, outdoor and digital in Australia, New Zealand and the UK.

With a strong background in sales, Harrison came to Australia in 2001 to set up JC Decaux’s business in Victoria and South Australia. From 2003 to 2008, he was general manager of JC Decaux in Australia.

Harrison then joined Fairfax Digital. As group sales director at Fairfax Media, Harrison was responsible for sales operations across 300 newspaper, magazine and digital brands.

From 2014 to June 2018, Harrison was the CEO of Yahoo7.

Isentia chairman Doug Snedden said that the board is pleased to have secured the appointment of Harrison given his strong track record in sales, digital media and product development, and leadership of businesses in transformation.

“Ed has deep knowledge of traditional and digital media and has executed disciplined growth strategies in organisations across a range of competitive markets,” Snedden said.

“He has broad expertise in leading product development and technology-based innovation to meet diverse customer needs in disrupted media environments, and understands the fundamental importance of client relationships.

Commenting on his appointment, Harrison said: “I am delighted to be joining an iconic company like Isentia, which is widely known as the leading provider of media intelligence in the Asia-Pacific region.

“Like many organisations, Isentia is facing a number of challenges associated with the rapidly changing media landscape. I look forward to working with the team to drive an innovation, digital and product-focused growth agenda.”

Harrison replaces John Croll, who resigned in February and stepped down from the position in May 2018. He will commence he role at Isentia on 6 August, while Snedden will revert to being a non-executive chairman.

Istentia has also announced the resignation of Orlando as chief financial officer. The company will commence a search for his immediately, and Orlando will remain with Isentia until a new CFO has commenced.

Commenting on his departure, Orlando said: “I have greatly enjoyed my time at Isentia and being part of its talented team.

“In addition to my finance duties, I have had the opportunity to implement programs that will drive better sales execution, customer delivery and cross-functional collaboration.

“We have also strengthened the team with some high-quality hires who have established investment processes that will assist in realising Isentia’s full potential. I look forward to working with Ed through the coming reporting period.”

Snedden said: “James has made a significant contribution to Isentia over the past year, which has been beyond that of a traditional CFO.

“He has implemented processes that have enhanced transparency around the key drivers of the business and initiated a cost out program, which is the first step in the transformation of our fixed cost base.

“The board would like to thank James for his considerable efforts, commitment and ongoing support as Ed settles into his new role.”

Please login with linkedin to comment

Ed Harrison iSentia

Latest News

Masculinity Roasted In Clever New Ad
  • Advertising
  • Campaigns

Masculinity Roasted In Clever New Ad

Think masculinity means drinking a case without chundering? Well, rediscover it (& possibly yourself) with this top ad.

by B&T Magazine

B&T Magazine
WPP AUNZ Partners With Career Trackers Indigenous Internship Program
  • Advertising

WPP AUNZ Partners With Career Trackers Indigenous Internship Program

Advertising and marketing network WPP AUNZ has joined the Career Trackers Indigenous Internship Program as part of its commitment to a diverse workforce, and the creation of opportunities that inspire excellence. As part of the program, WPP AUNZ has welcomed its first three interns: Abi-Leigh Dillon (WPP AUNZ), Amy Mccutcheon (MediaCom) and Jacinta Evans (Ogilvy), […]

Taboo Goes On A Hiring Spree
  • Advertising

Taboo Goes On A Hiring Spree

Taboo has gone a hiring spree. And when it comes to sprees, that's far better than a shooting one or a farting one.

Luke Kelly Becomes A Partner At HBT
  • Advertising
  • Marketing
  • Technology

Luke Kelly Becomes A Partner At HBT

B&T's not sure what's with that twirly thing in the press photo, suffice to say a vortex to an alternate dimension?

Women In Media Profile: Alison Michalk
  • Media

Women In Media Profile: Alison Michalk

If B&T's Women in Media profiles were an animal they would be a gazelle or lioness, or even a lioness eating a gazelle.

by B&T Magazine

B&T Magazine
Grant Broadcasters Makes Several Changes To Senior Executive Team
  • Media

Grant Broadcasters Makes Several Changes To Senior Executive Team

Independent media company Grant Broadcasters has announced a number of changes to its executive ranks. Grant Cameron will move up to become non-executive chairman for the company, and Alison Cameron (pictured above) – currently the chief operating officer – will assume the CEO role. Dugald Cameron remains responsible for the family’s investment portfolio and is […]

Shopper Media Group Partners With Mist To Offer New Tech & AI-Driven Capabilities
  • Advertising
  • Media

Shopper Media Group Partners With Mist To Offer New Tech & AI-Driven Capabilities

Australian retail out-of-home (OOH) business Shopper Media Group (SMG) has announced a partnership with AI-powered wireless networks provider Mist. The partnership will see SMG offer new WiFi, analytics and location-based services across the company’s portfolio of Australian shopping centres. Mist currently provides WiFi and location services using virtual Bluetooth LE technology to businesses across all […]

Indy Agency This Is Flow Wins Cruiseco’s $5 Million Media Account
  • Advertising
  • Media

Indy Agency This Is Flow Wins Cruiseco’s $5 Million Media Account

Travel organisation Cruiseco has announced the appointment of Sydney independent agency This is Flow (TIF) to handle its $5 million media account. This is the first time Cruiseco has appointed an agency, having managed its communications internally. Cruiseco is the largest and broadest distributor of cruise products in the Southern Hemisphere. With a membership base […]

Women In Media Profile: Naomi Shepherd
  • Media

Women In Media Profile: Naomi Shepherd

Need a Monday morning pick-me-up? You could stand naked next to the office fridge or read these inspiring words.

by B&T Magazine

B&T Magazine
APN Outdoor Takes Off With Queenstown Airport Contract
  • Advertising
  • Media

APN Outdoor Takes Off With Queenstown Airport Contract

Out-of-home media business APN Outdoor has won the tender for New Zealand’s Queenstown Airport. As part of the new agreement, APN Outdoor has flagged extensive development plans for Queenstown Airport’s advertising assets. The new contract adds Queenstown Airport to APN Outdoor’s existing portfolio of Auckland and Christchurch Airports. The media company will hire a South […]

Havas Secures Exclusive ‘Fight Of Champions’ Broadcast Rights With Foxtel For Australia & NZ
  • Media

Havas Secures Exclusive ‘Fight Of Champions’ Broadcast Rights With Foxtel For Australia & NZ

Havas Sports & Entertainment ANZ, a division of the broader global full-service agency Havas, has confirmed an exclusive deal with Foxtel to showcase the World Boxing Association (WBA) Welterweight Championship across the trans-Tasman. Billed as the ‘Fight of Champions’, Manny Pacquiao and Lucas Matthysse will square off for the WBA Welterweight belt this Sunday. Havas […]

The Question On Everybody’s Lips At Cannes: How Did Tesco Win The Grand Prix Media Lion?
  • Media
  • Opinion

The Question On Everybody’s Lips At Cannes: How Did Tesco Win The Grand Prix Media Lion?

In this guest post, PHD’s Chloe Hooper (pictured below) analyses the campaign that claimed top honours in the Media category at Cannes this year. I sat in the auditorium as the Cannes Media Lion winners for 2018 were awarded. One thing became instantly clear to me: it is all about taking home Gold or the Grand Prix. […]

Opinion

by B&T Magazine

B&T Magazine
MINI Australia Showcases New ‘Connected’ Vehicles Via Vizeum & Posterscope
  • Advertising
  • Campaigns

MINI Australia Showcases New ‘Connected’ Vehicles Via Vizeum & Posterscope

An integrated campaign by Vizeum Melbourne for MINI Australia’s new ‘Connected’ vehicles will see digital out-of-home (DOOH) served via Posterscope’s Liveposter platform. Delivered centrally, the campaign will showcase the flexible qualities DOOH provides via multiple creatives targeted with specific data overlays such as location, traffic, time of day, and weather triggers such as rain. The […]

Women In Media Profile: Lisa Sheehan
  • Media

Women In Media Profile: Lisa Sheehan

The delightful Lisa Sheehan straps into B&T's "cage of truth" we actually prefer to call our Women in Media profiles.

by B&T Magazine

B&T Magazine
News Corp, Storyful & Fox Sports Join Forces To Support AIME Hoodie Day
  • Advertising
  • Campaigns
  • Marketing
  • Media

News Corp, Storyful & Fox Sports Join Forces To Support AIME Hoodie Day

News Corp Australia, Storyful and Fox Sports have joined forces in support of 2018 AIME Hoodie Day with a creative advertising, PR, social media and editorial campaign across print, digital, and broadcast media. Fox League presenter Hannah Hollis (pictured above) fronts the AIME Hoodie Day campaign, conceptualised, designed and created by News Corp’s trade marketing […]