Innovid Names Carolyn Bollaci APAC Managing Director

Innovid Names Carolyn Bollaci APAC Managing Director
SHARE
THIS



Video marketing platform Innovid has announced Carolyn Bollaci has been appointed managing director of APAC to help support the company’s continued growth throughout Australia, New Zealand, Hong Kong, Japan, Korea, Southeast Asia, India, and China.

Bollaci joins Innovid from the ad management company, Sizmek, where she served as regional vice president, ANZ for nearly seven years.

“This is a pivotal time for Innovid as we see a growing demand around the globe for marketing platforms that can help brands and agencies reach audiences with video on every device,” said Zvika Netter, co-founder and CEO at Innovid.

“Carolyn brings a unique blend of experience in media, advertising, sales, and Asia-Pacific culture that will be a major asset for Innovid as we continue to substantially expand our operations across the region.”

Bollaci comes to Innovid with more than 12 years of experience in the digital industry, both in Australia and her native US. While at Sizmek, Bollaci led strategic business development efforts for global clients, digital sales, and ANZ operations.

Prior to Sizmek, Bollaci served as country manager at MediaMind (which later rebranded as Sizmek). She also held senior sales positions at News Digital Media, one of Australia’s largest media companies, and Australian news and entertainment website ninemsn.

“As mobile continues to boom and OTT services become more readily available throughout Asia-Pacific, digital video will remain the number one way for marketers in the region to engage consumers in our increasingly connected world,” said Bollaci. “I’m thrilled to join Innovid’s dynamic team and look forward to leveraging my expertise to make a true impact in Asia’s rapidly growing market.”

Please login with linkedin to comment

Latest News

SpotX Appoints Gavin Buxton As Asia MD
  • Advertising

SpotX Appoints Gavin Buxton As Asia MD

Video advertising platform SpotX has announced it has appointed Gavin Buxton as managing director of Asia to lead the company’s expansion in the region. Buxton has over 17 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, and LinkedIn, with the last […]

Big Mobile Doubles Down On Ad Tech & Rebrands
  • Advertising
  • Technology

Big Mobile Doubles Down On Ad Tech & Rebrands

B&T Awards 2017 finalist Big Mobile has unveiled a fresh look to reflect its new ad tech credentials. The company successfully pivoted its business from ad network to mobile ad tech vendor when it announced a joint venture (JV) with Widespace in October last year. As a result of the business changes, Big Mobile wanted […]

March One Appoints New Senior Account Manager
  • Advertising

March One Appoints New Senior Account Manager

Independent ad agency March One has appointed a fresh face to the team, with Melanie Tozer to reinforce its mission to put humans first as a senior account manager. Tozer (pictured above), an up-and-coming talent from New Zealand, will align her extensive experience in FMCG marketing with March One, having worked on accounts for Bunnings […]

What To Expect From The App Economy In 2018
  • Opinion
  • Technology

What To Expect From The App Economy In 2018

Here's an insightful, authoritative synopsis of the app economy. So, you're right, it wasn't written by a B&T journo.

Opinion

by B&T Magazine

B&T Magazine