Independent The Media Store Announces Melbourne Move

Independent The Media Store Announces Melbourne Move
SHARE
THIS



Independent media agency, The Media Store (TMS), has announced expansion plans to Melbourne, with the opening of the new office planned for January 1st, 2018. 

Former ARN and Network Ten senior executive, Stephen Leeds, will head-up the Victorian team as general manager of the Melbourne office, with a mandate to service the agency’s biggest clients Toyota and Lexus, who are headquartered in Melbourne.

Leeds will also be tasked with growing the business across a variety of sectors and industries, mirroring the existing diverse national client portfolio. 

TMS has been in partnership with Toyota for 20 years and is delighted to be continuing its working relationship delivering insights and shaping media connection strategies for Toyota and Lexus. The TMS team in Melbourne will be a blend of current Sydney client service managers who have elected to relocate and new talent coming in.

Craig Jepsen, CEO of TMS, commented on the Agency’s growth and appointment of Stephen Leeds. “TMS has been servicing clients across retail, services, education and health sectors in the Australian market for over 20 years and we’re one of the last few remaining independent media agencies in this market. I like to think there’s a little magic in what we do and how we do it, and the long-term partnership with one of Australia’s most iconic brands is testament to this.

“We’re embarking on a strategic growth mandate right now, buoyed by the continuation of our work with Toyota and Lexus. The appointment of Stephen Leeds is a huge win for us – his background comprising technical media and leadership remits – places him in solid stead to lead TMS teams and deliver exceptional client outcomes in our new market, Melbourne. We welcome Stephen to the team with great enthusiasm.

According to Stephen Leeds, the opportunity with TMS is a career highlight in a market and industry he knows best. “Having the opportunity to establish a power media brand in my stomping ground of Melbourne on brands like Toyota and Lexus is something that I’m really excited by. We already service clients in this market so it’s a natural step to now open doors to an office.”

Please login with linkedin to comment

The Media Store

Latest News

IsoWhey launches #YouGotThis Weight Management Campaign Via Indie Agency Urban
  • Advertising
  • Campaigns

IsoWhey launches #YouGotThis Weight Management Campaign Via Indie Agency Urban

Australia’s leading health and wellbeing brand IsoWhey has launched its latest national campaign, ‘#YouGotThis’. Created by Urban, the campaign highlights the real-life struggles Australians face on their weight management journey. A journey made easier through perseverance, and a little help from IsoWhey. The #YouGotThis campaign is IsoWhey’s biggest marketing investment to date, with executions running […]

Taking A stand? Just Do It…Maybe
  • Marketing
  • Opinion

Taking A stand? Just Do It…Maybe

In this guest post, creative and strategy director at WE Buchan, David Coupland (pictured below), takes a look at the fallout from Nike’s Colin Kaepernick campaign and says what it also does is show the importance brands now play in our lives… Nike’s decision to feature Colin Kaepernick as the face of their 30th anniversary “Just Do It” campaign […]

Opinion

by B&T Magazine

B&T Magazine
How To Optimise Branded Keywords
  • Marketing
  • Opinion

How To Optimise Branded Keywords

In this guest post, CEO of Delacon, Michael Center (pictured below) talks the value of branded keywords for marketers and offer his tips on getting the best from yours… Branded keywords are an essential part of the digital marketing strategy for many large businesses. Trading on the recognition and equity of a brand’s name, some of the country’s […]

Opinion

by B&T Magazine

B&T Magazine
OLYMPUS DIGITAL CAMERA
  • Marketing
  • Opinion

Expertise First, Influence Second: When Influence Is A By-Product Of Expertise

In this guest post, Taryn Williams, CEO and founder of influencer and creative talent marketplace theright.fit, explains why influence should be a by-product of success, not the foundation for it… Like any form of advertising and promotion, influencer marketing is not without its controversies. Earlier this year Australia’s Federal Minister for Health, Greg Hunt, ordered […]

Opinion

by B&T Magazine

B&T Magazine
Ford & Facebook Invite Aussies To Personalise 2018 Mustang With New In-App Experience
  • Campaigns
  • Marketing
  • Technology

Ford & Facebook Invite Aussies To Personalise 2018 Mustang With New In-App Experience

Ford Australia has unveiled a new innovation that showcases the iconic Ford Mustang through a collaboration Facebook and Instagram. The interactive campaign invites Facebook and Instagram communities to take part in a live poll to identify Australia’s ultimate Mustang design. Targeting performance car fans, along with design lovers and image-conscious consumers, Ford and its partner […]