Havas Worldwide Takes Top Gong At The Effies

Havas Worldwide Takes Top Gong At The Effies

Havas Worldwide has won the Grand Prix at the APAC Effie Awards 2015 held in Singapore for its campaign ‘No Child Brides’ for client Child Survival India.

B&T Magazine
Posted by B&T Magazine

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The Effies saw a total of 61 awards presented, one Grand Effie, 17 Golds, 19 Silvers and 24 Bronzes.

The winners emerged from 92 finalists across 36 categories and the coveted Agency of the Year Award went to Ogilvy & Mather Mumbai who picked up eight awards – two Golds, four Silvers and two Bronzes. Lowe & Partners Worldwide Mumbai and DDB Auckland came in second and third respectively.

Ogilvy & Mather was named the Agency Network of the Year, picking up a total of four Golds, four Silvers and four Bronzes from its agencies in the region followed by BBDO Worldwide and Lowe & Partners.

India was the biggest winner walking away with a total haul of 18 awards, including the Grand Effie followed by Australia and New Zealand with 15 and 11 awards respectively.

Awards Chairman Jarek Ziebinski said, “Awarding Ideas that Work’ may sound like a simple concept but winning an APAC Effie is more than just an accolade. It is an affirmation of being the best in the Asia Pacific region, a true recognition of an agency’s expertise in delivering marketing campaigns that work and achieve results. This is the core reason our creative industry exists.  It also further validates a successful two-way collaboration between clients and agencies and the synergies that arise from it”.

The APAC Effie Awards is organised by the Confederation of Asian Advertising Agency Associations (CAAAA) and Tenasia Group. Harris Thajeb, CAAAA Chairman said, “We are impressed with the high quality of work submitted.  The Asia Pacific region has again proven its relevance by continuing to improvise and explore new ways through the use of new technologies and fresh ideas to create an impact in their marketing communications and it is through this celebration that we honour marketing effectiveness excellence and recognise the success of these marketing campaigns.”

See below for the full list of winners.

Entry Title Category Client Agency Country
Grand Effie
No Child Brides GoodWorks – Non Profit Child Survival India Havas Worldwide India
Gold
McDonald’s: Surprise Alarm Multi-Market – Products & Services McDonald’s APMEA DDB Group Singapore Singapore
Gillette-Scandal Shave Beauty & Wellness P&G BBDO China China
The Campaign That Created History Government / Institutional Bharatiya Janata Party (BJP) Soho Square Advertising & Marketing India
Penny the Pirate Healthcare Luxottica Saatchi & Saatchi Australia
Giving is the Best Communication IT /Telco TrueMove H Ogilvy & Mather Advertising Thailand
From ‘Dark’ to Connectivity Branded Utility Unilever India Lowe Lintas + Partners India
Rabbit Billboard David vs Goliath Hell Pizza Barnes, Catmur & Friends New Zealand
Help A Child Reach 5 GoodWorks – Brand Unilever Lowe + Partners Worldwide United Kingdom
No Child Brides GoodWorks – Non Profit Child Survival India Havas Worldwide India
Not A Bug Splat GoodWorks – Non Profit Reprieve/FFR BBDO Pakistan Pakistan
Rice-code Media Innovation Inakadate Village Hakuhodo Japan
From ‘Dark’ to Connectivity Media Innovation Unilever India Lowe Lintas + Partners India
How ‘cat-call’ sparked a debate Small Budget-Products MARS Australia Clemenger BBDO Melbourne Australia
Message Barter Small Budget-Services The Akanksha Foundation Ogilvy & Mather India
AAMI’s Rhonda and Ketut- A Love Story Sustained Success Suncorp Ogilvy & Mather Australia
You’ll Only Need One Sustained Success STIHL DDB Group NZ New Zealand
Penny the Pirate Youth Marketing Luxottica Saatchi & Saatchi Australia
Silver
Honda Odyssey – Be Our Best Critic Automotive Honda Australia Leo Burnett Melbourne Australia
Made With Love In Food Nutricia Y&R NZ New Zealand
Mistakes Government / Institutional New Zealand Transport Agency Clemenger BBDO New Zealand
Break the Barrier Healthcare St John Ambulance Western Australia The Brand Agency Australia
Wonder Core Healthcare Oak Lawn Marketing Hakuhodo Japan
#PledgeToVote IT /Telco Google India Ogilvy & Mather India
Google Reunion IT /Telco Google India Ogilvy & Mather India
Rabbit Billboard Retail Hell Pizza Barnes, Catmur & Friends New Zealand
From ‘Dark’ to Connectivity Asia Pacific Brands Unilever India Lowe Lintas + Partners India
Bring Down The King Brand Experience SKY Television New Zealand DDB Group NZ New Zealand
Kit Kat as a Train Ticket GoodWorks – Brand Nestle Japan JWT Japan
Message Barter GoodWorks – Non Profit The Akanksha Foundation Ogilvy & Mather India
Share My Dabba GoodWorks – Non Profit Happylife Welfare Org. McCann World Group India
Share For Dogs Media Innovation Mars Pedigree Colenso BBDO New Zealand
From ‘Dark’ to Connectivity New Product or Service Unilever India Lowe Lintas + Partners India
Humanizing Technology in India Sustained Success VOLTAS Soho Square Advertising & Marketing India
A World without Animals Small Budget-Services Paw Justice DDB Group NZ New Zealand
Rabbit Billboard Small Budget-Products Hell Pizza Barnes, Catmur & Friends New Zealand
Drinking, Do It Properly. Youth Marketing DrinkWise Australia Clemenger BBDO Melbourne Australia
Bronze
Real Life Never Stops Multi-Market – Products & Services AIA Group TBWA\ Hong Kong Hong Kong
The Priceless Engine – JT Campaign Multi-Market – Products & Services MasterCard Digital Arts Network Singapore
Great Just became Interesting Automotive Fiat India Grey Group India
Envy can be a positive force Beauty & Wellness SSUP JWT Thailand
Shampoo Advertising.Where’s the hair Beauty & Wellness Unilever Malaysia Mindshare Malaysia Malaysia
Winged Eye Beauty & Wellness L’Oreal Paris McCann Melbourne Australia
How Being Stupid was Sensible Beverages – Alcohol Carlton United Breweries Clemenger BBDO Melbourne Australia
Taking On Formality In Indian Homes Beverages Non-Alcohol Coca-Cola McCann World Group India
Taste of Togetherness Beverages Non-Alcohol Hindustan Unilever Ogilvy & Mather India
The Attention Powered Car Corporate Reputation/Professional Services RAC  Western Australia JWT Sydney Australia
Locally Famous Financial Products & Services MasterCard McCann Sydney Australia
The Priceless Engine – JT Campaign Financial Products & Services MasterCard Digital Arts Network Singapore
Kissanpur: Real Connectivity Food Unilever India Lowe Lintas + Partners India
One Step At A Time Household/Home Products & Services Unilever Lowe Singapore Singapore
Stay Living: Slaying Sales Targets IT /Telco Boost Mobile The Monkeys Australia
Bring Down The King Media, Entertainment & Leisure SKY Television New Zealand DDB Group NZ New Zealand
Bandaid-Heal with love Brand Revitalisation Shanghai  Johnson & Johnson BBDO China China
Mother Book: The World’s First-ever Small Budget-Services Kishokai Medical Co. Dentsu Inc. Japan
Don’t Let Go Sponsorship & Event Marketing Samsung Colenso BBDO New Zealand
Instagram Marathon Sponsorship & Event Marketing Nike Hong Kong Ogilvy & Mather Advertising, Hong Kong Hong Kong
Making Data Sexy Sponsorship & Event Marketing IBM OgilvyOne Australia
How ‘cat-call’ sparked a debate Brand Experience MARS Australia Clemenger BBDO Melbourne Australia
Tayyari Jeet Ki (Prepare to Win) Sustained Success Mondelez India Foods Ogilvy & Mather India
What are you doing on ice? Youth Marketing Department of Health, Victoria Lifelounge Australia