Grey Group Australia Appoints New ECD For Melbourne

Grey Group Australia Appoints New ECD For Melbourne
SHARE
THIS



Grey Group Australia has announced Anthony Moss has joined as executive creative director, to lead the Melbourne creative department.

“Mossy” joins from CHE Proximity. Prior to this he spent time at Clemenger BBDO Melbourne, after spending six years in the US at Crispin Porter + Bogusky and Gotham Inc.

He started his career at Saatchi & Saatchi, Sydney, 20 years ago and his globally awarded campaigns span every category and features clients from American Express to AustralianSuper, Bonds to Burger King, Latitude to Lexus, Mercedes Benz to Microsoft and Telstra to Tooheys.

Claudia McInerney, managing director, Grey Melbourne, said: “We are thrilled to have Mossy join the Melbourne team. His enthusiasm for great ideas is infectious and Mossy is already making a great impact for our clients.”

Anthony Moss executive creative director, Grey Melbourne, said: “Grey has always been a creative powerhouse that punches well above its weight. I’ve admired their consistently famous work long before even considering a career in advertising. So I feel blessed to be in a position where I can help shape the next chapter and continue their well-entrenched tradition of creative excellence.”

Paul Worboys, chief operating officer, Grey Group Australia, added: “We’ve got some ambitious plans for Grey Australia in our 100th year, so can’t wait to see how Claudia, Mossy and the team continue to develop the offering out of Melbourne.”

Grey Group Australia is part of WPP AUNZ, Australasia’s leading marketing content and communications group.

Featured image (LEFT TO RIGHT): Anthony Moss, Executive Creative Director, Grey Melbourne and Claudia McInerney, Managing Director, Grey Melbourne.

Latest News

How To Optimise Branded Keywords
  • Opinion

How To Optimise Branded Keywords

In this guest post, CEO of Delacon, Michael Center (pictured below) talks the value of branded keywords for marketers and offer his tips on getting the best from yours… Branded keywords are an essential part of the digital marketing strategy for many large businesses. Trading on the recognition and equity of a brand’s name, some of the country’s […]

Opinion

by B&T Magazine

B&T Magazine
OLYMPUS DIGITAL CAMERA
  • Marketing
  • Opinion

Expertise First, Influence Second: When Influence Is A By-Product Of Expertise

In this guest post, Taryn Williams, CEO and founder of influencer and creative talent marketplace theright.fit, explains why influence should be a by-product of success, not the foundation for it… Like any form of advertising and promotion, influencer marketing is not without its controversies. Earlier this year Australia’s Federal Minister for Health, Greg Hunt, ordered […]

Opinion

by B&T Magazine

B&T Magazine
Ford & Facebook Invite Aussies To Personalise 2018 Mustang With New In-App Experience
  • Campaigns
  • Marketing
  • Technology

Ford & Facebook Invite Aussies To Personalise 2018 Mustang With New In-App Experience

Ford Australia has unveiled a new innovation that showcases the iconic Ford Mustang through a collaboration Facebook and Instagram. The interactive campaign invites Facebook and Instagram communities to take part in a live poll to identify Australia’s ultimate Mustang design. Targeting performance car fans, along with design lovers and image-conscious consumers, Ford and its partner […]