Five Reasons To Attend The Brand Forum

Five Reasons To Attend The Brand Forum

Umm-ing and ahh-ing on whether to head to marketing conference Brand Forum? Here’s five reasons from the Brand Forum on why you should go.

1. Gain insights from Global CMOs

Samsung. LEGO. Airbnb. WWE. How do the world’s most powerful brands achieve their success? Learn straight from the top how to create impactful marketing strategies. Our line-up of world-class CMOs includes Marc Mathieu, CMO of Samsung; Jonathan Mildenhall, Global CMO of Airbnb; Gerrit Meier, President, International of WWE; and Julia Goldin, Global CMO of LEGO Group.

2. Learn from local brand masters

Hear from some of Australia’s most influential brand owners, including Anna Reid from the Sydney Opera House; Carolyn Bendall from ANZ; Corin Dimopoulos from Optus; Luke Dunkerley from Woolworths; Ed Smith from Foxtel; and Martin Rippon from RM Williams.

3. Uncover the latest in brand storytelling

Hear exclusively from storytelling experts. Be there when Shane Meeker, Company Historian from The Procter & Gamble Company, shares his secrets to inspiring audiences with narratives, some of which include P&G’s #LikeaGirl campaign – one of the top branded content marketing campaigns of 2015.

4. Envisage marketing through the lens of experience

Experience is everything. Learn how to design magical brand experiences from Johannes Torpe, the former Creative Director of Danish retail giant Bang & Olufsen. The intention of creating magical user experiences has transformed Bang & Olufsen’s retail store design concept.

5. Engage with a brand-owner-only audience

The Brand Forum is your opportunity to network with 300 of the most senior brand owners from all sectors of the national economy. This exclusive event is made up of brand owners only – join them.

Please login with linkedin to comment

product recall

Latest News

Pause Fest Hits Play On Massive 2019 Line-up & Awards
  • Media

Pause Fest Hits Play On Massive 2019 Line-up & Awards

One of the industry’s biggest events is returning in 2019 with a huge speaker line-up, incredible activations and some seriously enviable networking opportunities. That’s right, Pause Fest is back, and it’s time to hit play on your ticket buying, because this is an event you cannot afford to miss. Pause Fest is boasting talent from […]

Partner Content

by pause fest

How Nike Missed The Mark On Digital
  • Marketing
  • Opinion

How Nike Missed The Mark On Digital

Nike may be the brand held up by pretty much every marketer, but as digital marketing consultant, Tam Al-Saad (pictured below), says in this guest post, when it comes to digital, the sports behemoths still needs to just “do it”… By now you should have seen or heard of the Nike “Dream Crazy” campaign. It’s the one […]


by B&T Magazine

B&T Magazine