Fairfax’s Good Weekend To Carry Expanded Lifestyle Section

Fairfax’s Good Weekend To Carry Expanded Lifestyle Section
SHARE
THIS



Fairfax has announced its Saturday magazine insert Good Weekend will, as of tomorrow’s edition, come with an expanded six-page lifestyle section known as ‘Living’.

GW’s revamped ‘Living’ section will include new fashion, lifestyle and food content. The fashion section will continue to be edited by incumbent Penny McCarthy, while Neil Perry continues as food contributor. featuring:

The magazine’s editor Ben Naparstek said: “Our expanded lifestyle section reflects GW’s commitment to great lifestyle journalism and to our female readership. It’s the ideal magazine to become absorbed in on a weekend, and that means not just telling gripping long stories but also offering ideas for food, style and relaxation.

“The revamped lifestyle section also reflects our commitment to dialogue with our clients – again and again, advertisers tell us how much they appreciate positioning their brands within an environment of classy lifestyle journalism.”

Fairfax Media’s brand solutions director, business, Nicki Singh, added: “GW is one of Australia’s most-read magazines because it informs and inspires our audience while also tapping into their weekend mindset. We are excited to introduce our enhanced ‘Living’ section to our premium AB audience and our advertising partners who seek to reach them.”

 

 

 

Latest News

Federal Court Finds APN Outdoor/JCDecaux Acquisition “Legally Effective”
  • Media

Federal Court Finds APN Outdoor/JCDecaux Acquisition “Legally Effective”

The Federal Court of Australia has given JCDecaux’s acquisition of APN Outdoor the green light. According to a release from APN Outdoor, the Federal Court of Australia has “approved the scheme of arrangement in relation to the JCDecaux transaction”. It adds: “APN Outdoor confirms that an office copy of the Court orders has been lodged with […]

WPP Scores Panadol’s Global Media Business
  • Advertising
  • Media

WPP Scores Panadol’s Global Media Business

GSK Consumer Healthcare has appointed WPP to support its global Panadol business, following a competitive pitch process. WPP will be responsible for creating integrated creative campaigns and content across advertising, digital, shopper and expert marketing, PR and communications for the global Panadol brand. The work will be delivered by a bespoke team led by CEO […]

Michelle Guthrie (Managing Director, ABC) at Radio Alive 2017
  • Media

Michelle Guthrie To Sue ABC

Former ABC managing director Michelle Guthrie is taking her ex-employer to court, according to several media sources. As reported in The Australian, Guthrie lodged papers with the Fair Work Commission earlier this week, citing unfair dismissal. Guthrie was fired half-way through her five-year term as managing director of the public broadcaster. The move follows news last week communications […]