Etihad Airways And Flybuys Join Forces In World First Loyalty Partnership

Etihad Airways And Flybuys Join Forces In World First Loyalty Partnership

Etihad Airways and flybuys today launched an innovative partnership which enables flybuys members to turn everyday shopping into international flights.

B&T Magazine
Posted by B&T Magazine

flybuys members will be able to collect flybuys points when booking Etihad Airways flights and enjoy exclusive access to airfare deals to more than 100 destinations worldwide.

In a world first, flybuys members who link their Etihad Guest membership to their flybuys account will also earn Etihad Guest Tier Miles when they spend at any Coles Supermarkets, Coles Online, Coles Express, Liquorland and First Choice Liquor stores nationwide.

Tier Miles count towards elite Etihad Guest status, which affords top tier members benefits such as priority check-in and airport lounge access when flying with Etihad Airways and its partner airlines.

To earn Etihad Guest Tier Miles, flybuys members must link their Etihad Guest membership to their flybuys account.  Members will earn one Etihad Guest Tier Mile (up to a maximum of 2,500 Tier Miles per month) for every AUD 1 spent at any Coles Supermarkets and selected partners and, at the same time, collect flybuys points.

flybuys members can also convert their flybuys points to Etihad Guest miles, giving them access to flight rewards and upgrades

Peter Baumgartner, Etihad Airways’ chief commercial officer said: “The launch today of the partnership with flybuys is exciting news for millions of flybuys members.

“Now they will be able to turn their weekly shopping at Coles and other selected stores into travel to exciting destinations worldwide.

“Together, we are offering flybuys members the unique ability to earn Tier Miles in the Etihad Guest program and, as a result, to enjoy the exclusive benefits we offer our most valuable frequent flyers.”

Adam Story, Coles general manager flybuys said: “flybuys is thrilled to be partnering with Etihad Airways.

“We are proud to be offering our members the opportunity to collect flybuys points quicker and redeem them on exciting rewards like international travel.

“flybuys members will also benefit with access to exclusive discounts on Etihad Airways and members will be able to accelerate their status within the Etihad Guest frequent flyer program by shopping at Coles Supermarkets, Coles Online, Coles Express, Liquorland and First Choice Liquor.

Throughout the year, flybuys and Etihad Airways will offer flybuys members other benefits including bonus flybuys points for flight purchases, discounts on air travel and stopover packages.

Terms and conditions apply.