CRA approves gold standard software providers

CRA approves gold standard software providers

Commercial Radio Australia has confirmed the gold standard software providers who have achieved full accreditation and completed the final testing.

See the full release below for the gold standard software providers.

"All provisional Gold Standard software suppliers have now achieved final accreditation and are fully-endorsed by Commercial Radio Australia (CRA).  The providers that have completed final testing and have Gold Standard accreditation are:

  • GfK Retail and Technology Australia Pty Ltd (GfK),
  • Landsberry & James Marketing Pty Ltd (L&J)
  • Roy Morgan Research,
  • Telmar International Inc
  • Total Exact Solutions Australia Pty Limited

Commercial Radio Australia, chief executive officer, Joan Warner said: “Ian Garland, managing director of Milton Data has worked closely with each of the software providers to ensure that the tested calculations are consistent with Gold Standard and operational.” 

The radio audience data from new provider GfK can now be accessed by subscribers through the above accredited radio analysis software packages, rather than being tied to one single radio analysis software package. 

Gold Standard accredited software use a common calculation base and standard industry language, terms and parameters. 

The administrator of the Gold Standard Ian Garland, managing director of Milton Data Pty Ltd, explained: “We have tested all of the software systems against a wide variety of metrics and are pleased to see that all of the accredited providers are providing results consistent with the industry currency.


The list of Gold Standard certified software suppliers is available on CRA website.

The five year radio audience contract with GfK introduces an e-diary for computers, tablets and mobile phones, synchronised across the platforms and compatible with all operating systems.  The much anticipated first metropolitan survey results will be released on Tuesday, March 11."

Please login with linkedin to comment

Latest News

Tracey Spicer (Journalist & Presenter) at Radio Alive 2018 at Radio Alive 2018
  • Media

Tracey Spicer: Commercial Radio Home To “Some Of The Most Toxic Workplaces”

Media veteran Tracey Spicer has delivered a grim assessment of Australia’s commercial radio industry in how it deals with sexual harassment in the workplace. Speaking as part of a panel at the Radio Alive 2018 conference in Melbourne on Friday, Spicer said she has witnessed “tremendous change happen at the very top end of town” […]

by B&T Magazine

B&T Magazine
Kyle Sandilands and Jackie Henderson (Kyle & Jackie O) from KIIS at the 2015 ACRA Awards
  • Media

Kyle & Jackie O Crowned Best On-Air FM Team At 2018 Commercial Radio Awards

KIIS 1065 breakfast duo Kyle Sandilands and Jackie “O” Henderson have won the Best On-Air Team (Metro FM) category at the 30th Australian Commercial Radio Awards (ACRAs). Held on Saturday night at the Melbourne Exhibition and Convention Centre, and hosted by The Chaser’s Chris Taylor and Andrew Hansen, the ACRAs celebrated the best and brightest talent in […]

Digital Asset Management Solution Collaboro A Natural Fit With Open Data Initiative
  • Technology

Digital Asset Management Solution Collaboro A Natural Fit With Open Data Initiative

Digital asset management solution Collaboro claims its offering is a natural fit with Adobe’s, Microsoft’s and SAP’s new Open Data Initiative, as more organisations centralise their data on a single platform to improve their customer management and improve marketing performance.   According to Warwick Boulter (main photo), co-founder and CEO of Collaboro, a leading full-service solution for managing enterprise-level […]