Content Marketer Mahlab Recruits Three New Editors

Content Marketer Mahlab Recruits Three New Editors

Content marketing agency, Mahlab, continues to grow its extensive in-house content team with the appointment of three new editors.

Mahlab founder and managing director Bobbi Mahlab said: “These talented editors bring further depth to our tech, finance, healthcare and consumer practices which will add additional value to our business and our clients.”

Graham Brown has joined the company from fintec leader Tyro and brings more than 20 years’ experience to the Mahlab team. He was editor at ninemsn for almost a decade and has held writing positions at Woolworths Group and Commbank.

Hafizah Osman has joined the business from IDG Communications where she was a deputy editor. Osman has spent the last eight years working as a journalist and editor at IDG Communications and Haymarket Media Group.

Natalie Raad is another recent editorial hire, working with the company’s healthcare practice. She has more than 15 years’ experience as an editor, journalist and communications officer. 

Mahlab said: “Always on content programs require significant sector knowledge and the right infrastructure to ensure they are consistently delivering high quality, engaging content. The right people and systems are key to this.”

The appointments follow a milestone year for Mahlab including the opening of a London office, celebrating 20 years in business,  and award wins including gold at BeFEST and the CMI and Pearl Awards in the USA Direct Advice 4 Dads program with health insurer, HBF.




Please login with linkedin to comment

Mahlab

Latest News

Revium Snags Peter Bauld From Deloitte Digital
  • Advertising

Revium Snags Peter Bauld From Deloitte Digital

Revium, a leading full-service digital and AI consultancy, has announced the appointment of Peter Bauld (lead image) as Executive General Manager. Revium is a full-service digital and AI consultancy with over 20 years of experience creating engaging digital experiences for leading organisations and their customers. Bauld joins Revium after an illustrious career spanning over two […]

Veridooh Snatches Prashand Menon From ScentreGroup
  • Advertising

Veridooh Snatches Prashand Menon From ScentreGroup

Out-of-home OOH) and digital media leader Prashand Menon (lead image) has joined OOH ad tech company Veridooh as group business director within NSW and QLD. Menon joins Veridooh from his most recent role as ScentreGroup’s group business director and brings with him more than 10 years of experience in Australian media. Previously, he held positions […]

Kat & Co Transforms Into THE WORLD OF Experiential Agency
  • Advertising

Kat & Co Transforms Into THE WORLD OF Experiential Agency

After more than twelve years of producing experiences for some of the world’s most innovative brands, including Hermes, Van Cleef & Arpels, Louis Vuitton, and Tiffany & Co, Kat & Co has quietly metamorphosed into THE WORLD OF. THE WORLD OF is an experiential agency at the juncture of culture, technology and the human condition. […]

SMG Studio Launches Risk: Global Domination X Dune Part Two
  • Campaigns

SMG Studio Launches Risk: Global Domination X Dune Part Two

Through a licensing agreement with Legendary Entertainment, SMG Studio inked the rights to adapt Dune: Part Two into a game based on Risk: Global Domination, Hasbro’s interactive board game. Inspired by Denis Villeneuve’s cinematic masterpiece, Dune: Part Two, this new digital adaptation, RISK: Global Domination X Dune: Part Two, is poised to captivate players from […]

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market
  • Marketing

QMS: Taylor Swift, Lunar New Year & Mardi Gras Were Boon For OOH Market

Taylor Swift, Lunar New Year and the Sydney Gay and Lesbian Mardi Gras Festival have had a dramatic impact on the number of people moving in and around Sydney over the past month, drawing big crowds into the heart of the city and its surrounding suburbs. New data from digital outdoor company QMS reveals a […]