We’re Back Baby – B&T Awards 2016 Is Officially Open!
The B&T Awards have officially returned for its strongest year yet, and boy do we have some reasons for you to get excited! For starters, it’s not held at the bloody Casino!
That’s right, this year the glorious, wondrous, rowdy crowd-pleasing B&T Awards returns from Melbourne to be hosted at none other than the Sydney Town Hall on Friday November 18. Naturally, a wicked after party will also follow, so stay tuned for details and dresscodes.
And if you want a chance to taste the sweet victory that comes with winning one of our prestigious awards, entries are now open.
But let’s not waste precious entry time. Here’s everything you need to know:
This year, we’ve listened to all of your feedback and created a few new categories. In the Agency of the Year section, we’re bringing you the Branding & Design Agency of the Year, Direct Response / Performance Agency of the Year, Production Company of the Year and Research Agency of the Year.
In the second round of Other Categories, we’ve also added an award for Best Use of Mobile to the bill.
Check out all the categories right here:
AGENCY OF THE YEAR CATEGORIES
- Advertising Agency of the Year
- Branding & Design Agency of the Year – NEW
- Direct Response/Performance Agency of the Year – NEW
- Emerging Agency of the Year
- Experiential Agency of the Year
- Independent Agency of the Year
- Media Agency of the Year
- PR Agency of the Year
- Production Company of the Year – NEW
- Research Agency of the Year – NEW
- State Agency – NSW
- State Agency – VIC
- State Agency – QLD
- State Agency – Other
- B&T Agency of the Year – as chosen by B&T out of the field of entries
OTHER CATEGORIES
- Best Ad Campaign
- Best Digital Campaign
- Best Media Campaign
- Best PR Campaign
- Best Programmatic Trading Team
- Best Use of Mobile – NEW
- Best Use of Real-Time Marketing
- Best Use of Social Media
- Best Use of Sponsorship
- Content Marketing Strategy of the Year
- Data-Driven Marketing
- Employer of the Year >100 employees
- Employer of the Year <100 employees
- Media Brand of the Year
- Media Sales Team of the Year
- Marketing Technology Company of the Year
- Marketing Team of the Year
- Young Achiever of the Year
So what’s the timeline look like for all of this jazzy stuff? Don’t worry, we’ve got you covered there as well:
Key Dates
- Entries open – 8th June 2016
- Entries close – 5th August 2016 – on-time entry fee $330 + GST/entry
- Late entries close – 12th August 2016 – late entry fee $430 + GST/entry
- Judging period (examples of work must have been active in market during this period) – 1 August 2015 – 31 July 2016
- Shortlist announced – 20th September 2016
- Live-judging day – 14th October 2016 – Sydney
- Awards night – Friday 18th November 2016 – Sydney Town Hall
EVERYTHING you need to know when it comes to how to enter, who to enter, and all the other criteria type questions you have burning inside you can be answered in the Criteria Section here.
Want to get in early and nab tickets? Click right here. And already itching to get started on your entries? Well, my friends, click this link just here. Every other fun fact you need to know can be found on the website, so start gearing up for the industry night of the year! It’s going to be one hell of a night.
Please login with linkedin to comment
Advertising Standards Bureau agency of the year Anne Markey David Hovenden Marketing ResearchLatest News
The Mars Agency Announces Latest Findings Of Retail Media Report Card
The Mars Agency has developed a scorecard that assesses the capabilities of leading platforms across key criteria required to optimally plan, execute, and measure effective retail media programs. The scorecard aims To help brands efficiently evaluate their spending options across retail media networks in Australia (and New Zealand). With spending on retail media advertising in […]
‘It’s The Lesser Of Two Evils’ – NRL Eyes US Betting Market As Aussie Regulators Circle
US betting firms will be delighted by the circa 50,000 Americans who could soon watch the NRL on their favourite app.
A-League In Deep Discussions With New Partner To Keep Games On TV After Production Company Enters Administration
The A-League's insatiable appetite for scoring own goals continues.
TV Ratings (27/03/2024): Jungle Members At War Over Concealed Lipstick
A heated argument between two jungle members did the numbers for Ten last night, with I’m A Celeb obtaining a total national reach of 1,282,000. Fans were delighted as Candice Warner and influencer Skye Wheatley got into it over a stick of lipstick, leading Warner to dub the Instagram star “selfish.” Wheatley, best known for […]
Is The Australian Music Industry In Trouble? Inquiry Launched Following Splendour Cancellation
Earlier this week, an inquiry was launched into the challenges and opportunities currently facing the Australian live music industry in the wake of multiple festival cancellations. On 25 March 2024, the Minister for the Arts, the Hon. Tony Burke MP, asked the Committee on Communications and the Arts to inquire into and report on the […]
Liana Dubois, Leandro Perez, Aimee Buchanan & More Gather For Inaugural Compadres Leadership Event
Didn't get the invite? Perhaps you're not as important as you thought.
Cathay Captures The Unforgettable Thrill Of Cathay/HSBC Hong Kong Rugby Sevens, Via Publicis
Nobody does rugby like Hong Kong, apparently. Certainly nobody does it as badly as Australia.
Cocogun Nabs Christine Watts, Kirsty Reynolds & Shev Tan Bolstering Management & Creative Teams
Cocogun bolsters its team with new hires. Committed to purchasing a bigger sofa, too.
The Media Store’s Jacquie Alley & Sam Cousins Take The Plunge With Pro-Bono Work For Cure Cancer
B&T chats with The Media Store bosses about their great pro-bono work and sponsored swim.
Hawke’s Brewing Co. Taps Rocket Comms For PR Agency Following Competitive Pitch
We're expecting Rocket Comms productivity to crash in spectacular fashion following this win.
Spotlight On Sponsors: Patties Serves Up A Taste Of Home For Olympians & South Sydney Rabbitohs Recommit To Gambling Reform
While the Rabbitohs commits to gambling reform, B&T reckons the team should commit to a decent auto sponsor.
Google: “Inevitable” That Bad Actors Will Abuse Ads Platform As Advertiser Account Suspensions Double
Google maintains it's simply impossible for it to entirely stop bad people placing & paying for ads using its service.
Quantcast Expands APAC Sales Team With Appointment Of News Corp Account Manager
No pressure at all when you are appointed as a client success manager.
Publicis Sapient Tests Microsoft-Powered Gen AI Search Tool With Homes & Villas By Marriott Bonvoy
Given Gen AI's record for mangling stuff, B&T cannot see the problem with letting it decide your next holiday digs.
Volkswagen & DDB Group’s “Roo Badge” To Reduce Kangaroo Related Road Collisions
Watch out for RooBadge as Cannes Lions' most debated campaign this year.
Twilio Launches Unified Profiles & Agent Copilot Features To Boost Productivity & Engagement
Agent Copilot sounds like James Bond's less interesting cousin.
Reebok & Honda Among New Clients For onetwo agency
OneTwo finally lives up to its name with this double billing.
Ogilvy Report: Throw Out The Social Strategy Rule Book, The Rules Of The Past No Longer Apply
B&T was puzzled that all 'influencers' aren't, effectively, 'virtual', but here we are.
WhiteGREY & AKQA Merge In Australia, Lee Simpson Departs
Fortunately, the combined agencies aren't opting for a trite portmanteau for the new name.
Splendour In The Grass 2024 Music Festival Cancelled!
Music fans all over the country reportedly relieved they can pack away their rain coats and gumboots for another year.
TV Ratings (26/03/2024): “Fairy Bread, F***ing Disgusting”: Gordon Ramsay Slams Aussie Food In Food Stars Launch
Ramsay not one for mincing his words, even when it comes to minced meat pies.
Paramount+ International Boss Doubles Down On Aussie Content, Says Ad-Tier will Grow Audiences And Revenue
Good news as Paramount will not be binning I’m A Celebrity for re-runs of Frasier.
Brent Smart: Telstra Pushing For 50-50 Brand-Performance Split But Warns Numbers ‘Won’t Look Great’ Initially
The old brand vs performance debate continues. But here, Brent is firmly sitting on the fence.
Crowded House, Tones And I & Dom Dolla Win Big At The Shure Rolling Stone Music Awards
B&T staffer reports back with humdinger of a hangover & feeling seriously uncool after mixing with music types.
Opinion: Dyslexia “A Hidden Gem” For Brands & Agencies
Dyslexics offer underappreciated benefits in the corporate field, according to this op-ed.
David Jones Taps Criteo To Power Online Retail Media Arm
Want to see ads for things you probably can't afford? David Jones has got you covered with new retail media play.
oOh!media Sets Up Team To Target Business Audiences Across Airports & Offices
oOh! wants brands to harass you every minute of your next business trip.
QMS Launches Australian First DOOH & TV Partnership With Samba TV
Samba TV, of course, is not a channel dedicated to dancing. Much to our dismany.
Slew Of New Hires At Amplify
Four new faces join the Amplify offices. Team say desk scarcity becoming "acute".
Adobe Announces Content Authenticity Initiative Expansions To Counter Deep Fakes
Try as they might to enlighten them, we suspect Trump supporters will continue to watch and believe Fox News.
The PR Group Appoints TechCrunch Senior Reporter Catherine Shu As Director Of Content & Media
Catherine Shu makes the bold leap from journalism to PR. Says inevitable pay bump was "unrelated".
HERO Nabs Ebony Santin From AMPR
Rumours Santin cleared out the stationery cupboard before departing are as yet unconfirmed.
Karena Noble Checks Out Of EVT Hotels & Resorts To Launch Comms Consultancy
Noble still managed to squeezed in a continental breakfast before departing.
Canva Acquires Design Platform Affinity To Bring Professional Design Tools To Every Organisation
Canva & Adobe face off continues. We're not picking sides but keenly aware that Canva's office is next door to ours.
“Lean On Our Team To Help You Find An Audience”: Why Understanding Audience Engagement Is Essential In Journalism
Engaging the audience is critical to journos, apparently. We'd thought self-loathing & alcoholism were key.
Adobe Summit: Major Gen AI Developments, Data Concessions & Partnerships
What happens in Vegas stays there. Unless it's the Adobe Summit and then you get to read about in B&T.