Behind the scenes with ‘Hot Lisa:’ 2013 Battle of the Bands Champ

Behind the scenes with ‘Hot Lisa:’ 2013 Battle of the Bands Champ
SHARE
THIS



Ahead of Battle of the Bands 2014 we caught up with last year’s winner Lisa Warinto (aka ‘Hot Lisa’) from Mindshare, to chat about some of the highlights of performing at MAD Week and what it was like to sing into a $10,000 microphone as part of her winning recording deal with Sony.

What was it like to perform in front of 150+ people at Battle of the Bands last year?

Well I actually didn’t enter myself into the competition, a co-worker did. I had no idea, so getting the email saying I’d made it through to the final round was a little scary. I seldom sing in public, so it was a pretty big deal for me to get up on stage in front of all those people. For someone like me who doesn’t sing in front of crowds, it was a great experience. It was also great to get the opportunity to sing in front of my co-workers and have them in the audience as support. It was a really fun night, the atmosphere was great. I loved it.

Tell us about your stage name ‘Hot Lisa’ – how did the name come about?

When my colleague entered me in Battle of the Bands, he entered me as ‘Hot Lisa.’  I actually emailed the MAD week team asking not to be called up on stage with that name, because it’s not my stage name – but on the night I was listed in the brochure and called up on stage as ‘Hot Lisa.’ Apparently they saw my video and thought the name suited me better so decided to stick with it. Since the event I’ve actually had a lot of clients and colleagues calling me ‘Hot Lisa’ so I guess the name stuck!

What does winning MAD Week Battle of the Bands mean to you?

I don’t get on stage very often so it was a pretty big deal for me. My family even came to watch me sing which was great.  It was a lot of fun and it was a big confidence booster.

As part of the prize you won a studio recording session from Sony – how did the recording go? What were the highlights?

It was really cool. Hercules studio had just been built a few months after the event, so we were actually the first people to go and record in the new studio which was really exciting. It was a lot of fun. I was also really nervous! But I at least had my friends in there with me for moral support – they’re in a band and have a bit more experience in the recording field so it was great to have them in there helping me out. The highlight of my recording session was the fact I was singing into a 10,000 dollar microphone!

What value do you think MAD Week Battle of the Bands provides to the media industry?

In media you have a lot of creative people and here at Mindshare we term them ‘slashes.’ For example in the day you’re a media person but on the side you could be a photographer or DJ – so you have a ‘slashed’ job description. Battle of the Bands allows these types of people to get up and shine. I think having Battle of the Bands for the media industry is a great way to open up and keep the creativity alive in the industry and just have fun.

Any advice for those out there looking to enter MAD Week Battle of the Bands this year?

One: be yourself. Two: be prepared and enter with some original material. I think that was a major contributing factor as to why I won because I was the only one that sung original songs.

What’s next for you in the future?

At the moment I’m still junior in the world of media. I’m in the agency side at Mindshare but I’d like to explore the sales side. When it comes to music I would love to continue writing, singing and exploring other options in terms of song writing and producing music.

What are the MADDEST words you’ve ever heard?

The MADDEST words I’ve ever heard come from a book called The Power of One. It’s about a kid who is a boxer in South Africa and basically his boxing guru says “first with the head and then with the heart.”

If you’d like to enter MAD Week Battle of the Bands this year (or nominate one of your colleague’s to enter) click here.

For more information visit www.madweek.com.au/battleofthebands

Please login with linkedin to comment

Amplifi magazines

Latest News

oOh!media Acquires Here, There & Everywhere-Owned Adshel For $570M
  • Media

oOh!media Acquires Here, There & Everywhere-Owned Adshel For $570M

oOh!media has acquired Here, There & Everywhere-owned Adshel for $570 million. The move follows a bidding war between oOh!media and APN Outdoor for the outdoor street furniture business. In April, Here, There & Everywhere (HT&E) received a revised offer of $470 million from oOh!media for Adshel, however, HT&E claimed it wasn’t the “most attractive” one […]

Daylight Agency Appoints Shelley Hammond As Director Of Agency Operations
  • Media

Daylight Agency Appoints Shelley Hammond As Director Of Agency Operations

The Daylight Agency’s significant growth has continued with the appointment of Shelley Hammond as Director of Agency Operations. Shelley is a leader in the global communications industry and brings vast experience following senior roles in major corporates as well as the agency environment. Shelley will be responsible for the commercial running of Daylight including client retention and […]

Host/Havas Takes Out Cannes Grand Prix With Palau Pledge
  • Advertising

Host/Havas Takes Out Cannes Grand Prix With Palau Pledge

Host/Havas has secured Australia’s first grand prix award at Cannes overnight, taking out the top gong for the direct lions with its work Palau Pledge. The work, which sees all visitors to the tiny island nation have their passport stamped with a pledge to be a good environmental citizen, which they must sign before entering […]

by B&T Magazine

B&T Magazine
Instagram Launches Long-Form Video
  • Technology

Instagram Launches Long-Form Video

Instagram unveils new eye-catching feature. Slicing onions while reading this will also make it eye-watering.

Ridley Scott Unveils New Directors Showcase At Cannes
  • Media

Ridley Scott Unveils New Directors Showcase At Cannes

Curated this year by Ridley Scott, famed director of Alien, The Martian and other classics, The New Directors Showcase at Cannes is now in its 28th year. Acting as a platform for talented new directors to have their work premiered to a global audience, Scott took to the stage in front of a full house […]

by B&T Magazine

B&T Magazine
ANZ, PHD & JCDecaux Harness The Power Of Data
  • Advertising
  • Campaigns

ANZ, PHD & JCDecaux Harness The Power Of Data

ANZ and media agency PHD have partnered with JCDecaux to launch a unique campaign that harnesses the power of data across three cities incorporating actual tram, train and bus timetable information to align with the new ANZ App.

Report: Consumers Are Hitting Play On Mobile Video
  • Technology

Report: Consumers Are Hitting Play On Mobile Video

Ooyala survey finds media companies created and processed nearly three times as much video content in Q1 as Media Companies Created & Processed Nearly Three Times As Much Video Content in Q1 2018 vs. Q1 2017.

MercerBell Calls In Two New Data Hires
  • Marketing
  • Technology

MercerBell Calls In Two New Data Hires

Proving many photos shot on an iPhone so often come out washed-out and grainy comes this article's accompanying pic.

Intrepid Travel Go Back 30 Years, Posting Classified Adverts In Newspapers
  • Campaigns

Intrepid Travel Go Back 30 Years, Posting Classified Adverts In Newspapers

Intrepid Travel has gone back in time and is placing classified adverts for a new ‘mystery expedition’ to places that yet mapped by Google.  The adverts to be placed in Courier Mail, Herald Sun and Sunday Telegraph are calling for intrepid people to join a journey with “long travel days, intermittent electricity, no Wi-Fi, cold […]

Watching tv and using remote control
  • Advertising
  • Media

GroupM Investment Forecast For Australia: TV On The Rise As Digital Slips

GroupM has updated its 2018 ad investment forecasts and released its initial 2019 outlook. GroupM predicts $24B in net new advertising investment this year, the best annual increment since the bounce back from the global recession in 2010 when $26B was added to investment. GroupM estimates total advertising investment will grow by 4.5 per cent this year […]

Indigenous Campaign Deemed Too Controversial By APN Media To Run
  • Advertising
  • Campaigns

Indigenous Campaign Deemed Too Controversial By APN Media To Run

Aboriginal Victoria’s campaign in support of Australia’s first-ever treaty legislation, Deadly Questions, has been deemed too controversial to run by one of Australia’s leading outdoor media providers, APN Media. Online platform Deadly Questions provides a safe space for people to ask questions and have them answered by Aboriginal Victorians, to learn more about their cultures, […]

Introducing: YouTube Music Australia
  • Technology

Introducing: YouTube Music Australia

The wait is over! Starting today, YouTube Music is available to everyone in Australia, New Zealand, the U.S, Mexico and South Korea in addition to 12 new countries including Austria, Canada, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, and the United Kingdom. Now fans around the world can find more of the music […]

Will PR Finally Earn Its Stripes At Cannes This Year?
  • Opinion

Will PR Finally Earn Its Stripes At Cannes This Year?

In this guest post, Haystac’s national general manager, Jason Carnew (pictured below), says with all this talk of Cannes at this time of year, it’s a kindly reminder that the PR business needs to get its act together in terms of awards, work and judging… All eyes on are Cannes as some of the best […]

Opinion

by B&T Magazine

B&T Magazine
Ex-DDBer Unveils Designer Headscarves For Cancer Survivors
  • Campaigns

Ex-DDBer Unveils Designer Headscarves For Cancer Survivors

Two-times cancer survivor, Frankie Good Stuff Award Winner, ex-DDBer and founder of Bravery Co. Emily Somers has collaborated with a range of top-notch illustrators to produce Australia’s first range of designer headscarves for young cancer warriors. She is now crowdfunding $40,000 to produce the scarves and donate one to all the young women in their 20’s […]

New Advertising Platform Launches Down Under
  • Advertising

New Advertising Platform Launches Down Under

Following its massive success in Europe, Asia and the UAE, the Polishoe concept, which brings a high-demand shoe polish service and HD digital advertising platform together, has landed in Australia.

Women In Media Profile: Aimee Buchanan
  • Media

Women In Media Profile: Aimee Buchanan

No Women in Media series would be complete without the irrepressible Aimee Buchanan. Read all her pressibles here.

by B&T Magazine

B&T Magazine
Set for blue sky, different clouds icons, cloud shapes, labels, symbols, icons. Flat graphic vector elements
  • Technology

PubMatic Unveils Cloud for Publishers And Tech Companies

PubMatic has launched PubMatic Cloud for publishers and tech companies looking to implement and control their own programmatic technology. By accessing PubMatic’s technology, global infrastructure and demand connections on a platform-as-a-service (PaaS) basis, clients are able to achieve full transparency and achieve greater control over their programmatic monetization. As programmatic trading becomes mainstream, innovations such as […]

Women In Media Profile: Claudine Hall
  • Media

Women In Media Profile: Claudine Hall

The Women in Media Awards are back for 2018! To celebrate this wonderful fact, and to recognise some of the killer women in our industry, we’ve created a women in media series – and have profiled some pretty inspiring women so far. This week, we chat with Bauer Media head of trade marketing Claudine Hall. […]

by B&T Magazine

B&T Magazine
Cancer Council and Target Tradies Tackle On-The-Job Skin Cancer Risks
  • Campaigns

Cancer Council and Target Tradies Tackle On-The-Job Skin Cancer Risks

Workers on construction sites receive five to 10 times more UV exposure every year compared to indoor workers. Target Tradies and Cancer Council have announced the launch of a partnership to help educate Australian construction workers about the importance of being SunSmart at work. With evidence showing that outdoor workers receive five to 10 times […]