Bauer’s Fiona Legdin Heads For The Exits After Just Eight Months

Bauer’s Fiona Legdin Heads For The Exits After Just Eight Months
SHARE
THIS



Bauer Media’s Fiona Legdin is set to depart the publisher after just eight months, quitting her role as general manager of fashion, beauty and health.

In an internal memo to Bauer staff, brand new CEO Paul Dykzeul said Legdin was “leaving to pursue other interests”.

Prior to joining Bauer, Legdin was group publisher at Pacific Magazines and has more than 20 years’ publishing experience with brands such as InStyle and Who. Before that, she worked at ACP Magazines (now Bauer Media) for 15 years in editorial, marketing and advertising roles.

The news follows on from two other high profile Bauer departures over recent weeks, including CEO Nick Chan and Women’s Weekly editor Kim Doherty.

Dykzeul’s email to staff read in full:

I would like to inform you that Fiona Legdin, General Manager, Fashion, Beauty & Health, will be leaving Bauer to pursue other opportunities.

Since joining the business in 2016 Fiona has done a terrific job in transitioning the portfolio to the category structure. She has passionately lead the Hearst brands with innovative first to market executions and more recently the re-launch of Cosmopolitan under new editorship. 

I want to thank Fiona for all her hard work and dedication and wish her all the very best in her future endeavours.

Latest News

Enero Agencies Team Up To Reveal What Makes A Brand Truly Great
  • Marketing

Enero Agencies Team Up To Reveal What Makes A Brand Truly Great

Insight and strategy consultancy The Leading Edge has conducted research into what makes a brand great. In partnership with its sister Enero group agencies Hotwire and Orchard, the report identifies five specific roads that take brands from good to great to greatness. The findings reveal that brands which encompass greatness have five distinct qualities: passionate vision, a sense […]

HP & Planet Ark Help Aussies Face Up To Plastic Pollution With Monster Installation
  • Campaigns

HP & Planet Ark Help Aussies Face Up To Plastic Pollution With Monster Installation

Australia is home to some of the deadliest predators in the world. But nothing has posed a greater threat to our environment and marine life than single-use plastic. A new report by HP and Planet Ark released last week found that Aussies rate marine plastic pollution as their top concern when it comes to environmental […]

HP & Spikes Asia Announce Finalists Of ‘Young Spikes Design Competition’
  • Media

HP & Spikes Asia Announce Finalists Of ‘Young Spikes Design Competition’

Ten teams of young creatives will vie for the prestigious Young Spikes Design Competition Award at Spikes Asia 2018, a three-day festival of creativity held between 26-28 September 2018. The competition garnered 123 submissions – the most of any Young Spikes competition – from executives aged 30 and under across the Asia Pacific and Japan. […]

Director Appointment Strengthens Corporate Affairs Specialist Wilkinson Butler
  • Media

Director Appointment Strengthens Corporate Affairs Specialist Wilkinson Butler

Corporate affairs agency Wilkinson Butler is delighted to welcome Nick Albrow to join its board as a director. Albrow joins chairman Peter Wilkinson and managing director Andrew Butler as the business builds on its reputation as one of the leading crisis and issues firms in Australia. Joining in September 2017 as an account director, Albrow has […]

Mastercard Marketing Chief Sarah Pike Exits
  • Marketing

Mastercard Marketing Chief Sarah Pike Exits

Mastercard marketing boss Sarah Pike has exited. Sadly, not via a half-pike somersault with twist, but the actual exit.

by B&T Magazine

B&T Magazine
Adobe Appoints New ANZ Marketing Director
  • Marketing
  • Technology

Adobe Appoints New ANZ Marketing Director

Adobe announces new ANZ marketing 'big cheese' who's set to go by the title of marketing director and not Queen Gouda.

by B&T Magazine

B&T Magazine
Publicis Media Agencies Named ‘Leaders’ By Independent Research Firm
  • Media

Publicis Media Agencies Named ‘Leaders’ By Independent Research Firm

Publicis Media agencies Zenith and Starcom were named a ‘Leader’ and a ‘Strong Performer’, respectively, in The Forrester Wave: Global Media Agencies, Q3 2018. Both agencies were among the select companies that Forrester invited to participate in this evaluation of the media agency landscape. Zenith received the second-highest score in the ‘Strategy’ and ‘Current Offering’ […]