NewsLifeMedia Turns Buro 247.com.au Live

NewsLifeMedia Turns Buro 247.com.au Live
SHARE
THIS



NewsLifeMedia’s lifestyle has officially launched lifestyle site Buro247.com.au.

Launching in Australia under license to NewsLifeMedia, Buro 24/7 was founded by digital media powerhouse and style icon Miroslava Duma four years ago and is now one of the fastest growing digital lifestyle sites in the world.

Buro247.com.au is a fully responsive website dedicated to quality content on contemporary culture, including fashion, beauty, lifestyle, cultural commentary, travel, the arts and entertainment. It’s the ultimate online destination for a new generation of modern, style-conscious and culture-savvy young Australians to explore new trends and ideas.

Along with Buro247.com.au’s original Australian content the site will also leverage the global resources of Buro 24/7. It showcases the best of the best of Australian talent alongside international exclusives and up-to-the minute coverage from the wider Buro 24/7 network, all packaged across a platform that is sleek, high-end and highly browsable.

NewsLifeMedia’s lifestyle publisher Nick Smith said: “NewsLifeMedia is a digitally innovative business and we are committed to bringing Australia the best digital and social content from around the world. We are so pleased to debut Buro247.com.au today. The site beautifully marries content from the highly successful international brand with coverage of local cultural influencers who have a distinctive global view and appeal.

“I also couldn’t be happier with the traction of both Mira and the brand Buro 24/7 with NewsLifeMedia’s valued advertisers. The site sits in our prestige digital portfolio for luxury and premium lifestyle advertisers and has already secured major sponsorship from luxury jeweler Tiffany & Co., Destination NSW, Cartier and Coach.”

Buro247.com.au features a selected group of culture makers who will provide readers with an intimate glimpse into their worlds and the very latest concepts and trends in their fields, which include food, interior design, academia, art, fitness, fashion and beauty.  From Dr Shanthi Robertson, culture and society expert; Oliver Watts, artist and academic; Mitch Orr, chef and co-owner of ACME; and Margaret Zhang, fashion authority; Buro gives its readers global ideas with local flavour.

Buro247.com.au editor Rebecca Caratti said: “We are so excited to launch the latest extension of the Buro 24/7 global family in Australia. Buro 24/7 Australia is the kind of unique online destination I have always wanted to see hit the Australian market – a dynamic and innovative site that is a one-stop shop for all aspects of lifestyle and contemporary culture.

“Buro247.com.au is a true celebration of the incredible cultural, intellectual and creative talent that we have in our country and a way to open that up to the rest of the world. I can’t wait to see Buro Australia grow and to share the journey with our readers as it becomes the favourite digital destination for smart, savvy and stylish young Aussies across the country.”

Buro 24/7 founder Miroslava Duma (pictured) will be in Australia next week during Australian Fashion Week to officially launch the site and to meet with key advertisers for the brand.

Buro 24/7 is a culture, lifestyle and fashion digital news bureau. It was born from the distinctive style, opinion and reportage of Miroslava Duma. Beginning in 2011 as a small start-up, it is now taking the world by storm and currently operates in six regions including Russia, Central Eastern Europe, Ukraine, Kazakhstan, Azerbaijan and the Middle East. Along with Australia, new sites are also set to launch in Malaysia, Singapore and Turkey.

Please login with linkedin to comment

Adshel SodaStream

Latest News

Host/Havas Takes Out Cannes Grand Prix With Palau Pledge
  • Advertising

Host/Havas Takes Out Cannes Grand Prix With Palau Pledge

Host/Havas has secured Australia’s first grand prix award at Cannes overnight, taking out the top gong for the direct lions with its work Palau Pledge. The work, which sees all visitors to the tiny island nation have their passport stamped with a pledge to be a good environmental citizen, which they must sign before entering […]

by B&T Magazine

B&T Magazine
Instagram Launches Long-Form Video
  • Technology

Instagram Launches Long-Form Video

Instagram unveils new eye-catching feature. Slicing onions while reading this will also make it eye-watering.

Ridley Scott Unveils New Directors Showcase At Cannes
  • Media

Ridley Scott Unveils New Directors Showcase At Cannes

Curated this year by Ridley Scott, famed director of Alien, The Martian and other classics, The New Directors Showcase at Cannes is now in its 28th year. Acting as a platform for talented new directors to have their work premiered to a global audience, Scott took to the stage in front of a full house […]

by B&T Magazine

B&T Magazine
ANZ, PHD & JCDecaux Harness The Power Of Data
  • Advertising
  • Campaigns

ANZ, PHD & JCDecaux Harness The Power Of Data

ANZ and media agency PHD have partnered with JCDecaux to launch a unique campaign that harnesses the power of data across three cities incorporating actual tram, train and bus timetable information to align with the new ANZ App.

Report: Consumers Are Hitting Play On Mobile Video
  • Technology

Report: Consumers Are Hitting Play On Mobile Video

Ooyala survey finds media companies created and processed nearly three times as much video content in Q1 as Media Companies Created & Processed Nearly Three Times As Much Video Content in Q1 2018 vs. Q1 2017.

Intrepid Travel Go Back 30 Years, Posting Classified Adverts In Newspapers
  • Campaigns

Intrepid Travel Go Back 30 Years, Posting Classified Adverts In Newspapers

Intrepid Travel has gone back in time and is placing classified adverts for a new ‘mystery expedition’ to places that yet mapped by Google.  The adverts to be placed in Courier Mail, Herald Sun and Sunday Telegraph are calling for intrepid people to join a journey with “long travel days, intermittent electricity, no Wi-Fi, cold […]

Watching tv and using remote control
  • Advertising
  • Media

GroupM Investment Forecast For Australia: TV On The Rise As Digital Slips

GroupM has updated its 2018 ad investment forecasts and released its initial 2019 outlook. GroupM predicts $24B in net new advertising investment this year, the best annual increment since the bounce back from the global recession in 2010 when $26B was added to investment. GroupM estimates total advertising investment will grow by 4.5 per cent this year […]

Indigenous Campaign Deemed Too Controversial By APN Media To Run
  • Advertising
  • Campaigns

Indigenous Campaign Deemed Too Controversial By APN Media To Run

Aboriginal Victoria’s campaign in support of Australia’s first-ever treaty legislation, Deadly Questions, has been deemed too controversial to run by one of Australia’s leading outdoor media providers, APN Media. Online platform Deadly Questions provides a safe space for people to ask questions and have them answered by Aboriginal Victorians, to learn more about their cultures, […]

Introducing: YouTube Music Australia
  • Technology

Introducing: YouTube Music Australia

The wait is over! Starting today, YouTube Music is available to everyone in Australia, New Zealand, the U.S, Mexico and South Korea in addition to 12 new countries including Austria, Canada, Finland, France, Germany, Ireland, Italy, Norway, Russia, Spain, Sweden, and the United Kingdom. Now fans around the world can find more of the music […]

Will PR Finally Earn Its Stripes At Cannes This Year?
  • Opinion

Will PR Finally Earn Its Stripes At Cannes This Year?

In this guest post, Haystac’s national general manager, Jason Carnew (pictured below), says with all this talk of Cannes at this time of year, it’s a kindly reminder that the PR business needs to get its act together in terms of awards, work and judging… All eyes on are Cannes as some of the best […]

Opinion

by B&T Magazine

B&T Magazine
Ex-DDBer Unveils Designer Headscarves For Cancer Survivors
  • Campaigns

Ex-DDBer Unveils Designer Headscarves For Cancer Survivors

Two-times cancer survivor, Frankie Good Stuff Award Winner, ex-DDBer and founder of Bravery Co. Emily Somers has collaborated with a range of top-notch illustrators to produce Australia’s first range of designer headscarves for young cancer warriors. She is now crowdfunding $40,000 to produce the scarves and donate one to all the young women in their 20’s […]

New Advertising Platform Launches Down Under
  • Advertising

New Advertising Platform Launches Down Under

Following its massive success in Europe, Asia and the UAE, the Polishoe concept, which brings a high-demand shoe polish service and HD digital advertising platform together, has landed in Australia.

Women In Media Profile: Aimee Buchanan
  • Media

Women In Media Profile: Aimee Buchanan

No Women in Media series would be complete without the irrepressible Aimee Buchanan. Read all her pressibles here.

by B&T Magazine

B&T Magazine
Set for blue sky, different clouds icons, cloud shapes, labels, symbols, icons. Flat graphic vector elements
  • Technology

PubMatic Unveils Cloud for Publishers And Tech Companies

PubMatic has launched PubMatic Cloud for publishers and tech companies looking to implement and control their own programmatic technology. By accessing PubMatic’s technology, global infrastructure and demand connections on a platform-as-a-service (PaaS) basis, clients are able to achieve full transparency and achieve greater control over their programmatic monetization. As programmatic trading becomes mainstream, innovations such as […]

Women In Media Profile: Claudine Hall
  • Media

Women In Media Profile: Claudine Hall

The Women in Media Awards are back for 2018! To celebrate this wonderful fact, and to recognise some of the killer women in our industry, we’ve created a women in media series – and have profiled some pretty inspiring women so far. This week, we chat with Bauer Media head of trade marketing Claudine Hall. […]

by B&T Magazine

B&T Magazine
Cancer Council and Target Tradies Tackle On-The-Job Skin Cancer Risks
  • Campaigns

Cancer Council and Target Tradies Tackle On-The-Job Skin Cancer Risks

Workers on construction sites receive five to 10 times more UV exposure every year compared to indoor workers. Target Tradies and Cancer Council have announced the launch of a partnership to help educate Australian construction workers about the importance of being SunSmart at work. With evidence showing that outdoor workers receive five to 10 times […]