Australian Radio Network’s iHeartRadio Australia has partnered with Surf Life Saving NSW to create a customised station to promote water safety and celebrate Aussie beach culture.
Surf Life Sounds features a mix of this summer’s hits and popular beach tunes, with its name chosen by members of Surf Life Saving NSW.
Surf Life Sounds also includes important water safety messages and tips to keep your loved ones safe while having fun on the coast this summer from NSW surf lifesavers.
Geraint Davies, chief operating officer at iHeartRadio Australia, said: “Creating a radio station for such a committed and important community as Surf Life Saving NSW is a real honour for iHeartRadio.
“We believe that members will appreciate the ability to stay in touch with all the important club information and updates even if they have missed the latest newsletter.
“The fact that the members had a competition to name the station just shows how engaged and excited the surf lifesaving community are about their new station.”
Surf Life Saving NSW chief executive Steven Pearce said: “We are very excited by the concept of having our own radio station, celebrating everything that is great about surf lifesaving and the beach and featuring great tunes everyone can enjoy this summer.
“We are looking forward to our first foray into digital radio, working with the iHeartRadio team to make Surf Life Sounds as much a part of our beach and surf culture as our Aussie surf lifesavers.”