West Australia govt retains Mitchells and OMD

West Australia govt retains Mitchells and OMD

Incumbents Mitchell & Partners and OMD have been re-appointed by the West Australian Government for the provision of campaign advertising services following a competitive pitch.

B&T Magazine
Posted by B&T Magazine

The pitch for the $33.8m account was launched last October. Adcorp also retained the non-campaign media account. 

The West Australian Government is one of Mitchells’ key clients in Perth and has been a client of the agency for almost five years.

Luke Littlefield, CEO, Aegis Media Australia & New Zealand (pictured) said: “This is a significant win for our Perth team and for Aegis Media. It is testament to the quality of the team, the work and understanding and delivering on all aspects of the requirements of West Australian Government.”

Alan Matthews, MD, Mitchell & Partners Perth said: “We have a proud history with the West Australian Government and are looking forward to continuing this in the future. Our dedicated team has established a trusted relationship and a consistently high level of service which has obviously paid off.”

Adam Marshall, MD of OMD Perth said: "We are delighted to have been reappointed by the WA State Government. The team at OMD WA has worked extremely hard on the tender process over the last year and this is a great result for the agency.

"We take a great deal of pride in the work we do for our state government clients, the broad range of accounts included in the contract provide a diverse range of marketing challenges which we thoroughly enjoy. This is a strategically important win for our business and provides a solid foundation for future growth. The last 18 months have been terrific for the agency, which thanks to new business wins and organic client growth, has increased its billings to $100m"