The Mole falls below 700,00

The Mole falls below 700,00
SHARE
THIS



Seven’s The Mole burrows further from the magic million mark as Nine’s The Block continues to win over viewers.

The Mole, which stepped into the slot recently vacated by House Rules, is struggling to fill the reno show’s ratings shoes in its first week.

Last night, the program pulled in 650,000 viewers, down from 700,000 on Thursday and 864,000 for its debut on July 3.

The Block was Thursday  night’s most watched non-news program, pulling in 1.237 million viewers, according to OzTam’s preliminary metro ratings.

The second episode of the show (The Block Sky High Unlocked) sat in fifth place with an audience of 1.058 million.

Nine’s A Current Affair (1.124 million) continues to outperform Today Tonight (1.03 million). Nine News also beat Seven News, with 1.285 million viewers compared to Seven’s 1.248 million.

As a result Nine took the largest share of free-to-air viewers with its main channel winning 24%. Seven took 19.3%.

Ten’s highest rating show and only program in the top 20 overall was Ten News at Five with 653,000 viewers. Ten claimed a 13.7% share ahead of the ABC’s 12.6% and SBS’ 6.4%. 

Please login with linkedin to comment

Latest News

Fairfax Appoints Philippa Walker As Head Of Travel
  • Media

Fairfax Appoints Philippa Walker As Head Of Travel

Following the recent restructure of its commercial division, Fairfax Media has appointed Philippa Walker to oversee the Travel vertical within Australian Metro Publishing (AMP) business which includes The Sydney Morning Herald, The Age, The Australian Financial Review, Brisbane Times, WAtoday and more.  In late 2017, the commercial teams were reshaped with a vertical focus under […]

Australia’s OOH Industry Grows Revenue For Eighth Consecutive Year
  • Advertising
  • Media

Australia’s OOH Industry Grows Revenue For Eighth Consecutive Year

The local out-of-home (OOH) industry increased its net media revenue by 6.03 per cent in 2017 to $837.1 million, signifying its eighth consecutive year of growth. According to figures released by the Outdoor Media Association (OMA), net revenue for the OOH industry grew 4.5 per cent in the final quarter of 2017 to $252.7 million. Digital […]

SpotX Appoints Gavin Buxton As Asia MD
  • Advertising

SpotX Appoints Gavin Buxton As Asia MD

Video advertising platform SpotX has announced it has appointed Gavin Buxton as managing director of Asia to lead the company’s expansion in the region. Buxton has over 17 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, and LinkedIn, with the last […]

Big Mobile Doubles Down On Ad Tech & Rebrands
  • Advertising
  • Technology

Big Mobile Doubles Down On Ad Tech & Rebrands

B&T Awards 2017 finalist Big Mobile has unveiled a fresh look to reflect its new ad tech credentials. The company successfully pivoted its business from ad network to mobile ad tech vendor when it announced a joint venture (JV) with Widespace in October last year. As a result of the business changes, Big Mobile wanted […]

March One Appoints New Senior Account Manager
  • Advertising

March One Appoints New Senior Account Manager

Independent ad agency March One has appointed a fresh face to the team, with Melanie Tozer to reinforce its mission to put humans first as a senior account manager. Tozer (pictured above), an up-and-coming talent from New Zealand, will align her extensive experience in FMCG marketing with March One, having worked on accounts for Bunnings […]

What To Expect From The App Economy In 2018
  • Opinion
  • Technology

What To Expect From The App Economy In 2018

Here's an insightful, authoritative synopsis of the app economy. So, you're right, it wasn't written by a B&T journo.

Opinion

by B&T Magazine

B&T Magazine