Sneak peek at the new Elle Australia

Sneak peek at the new Elle Australia
SHARE
THIS



Bauer Media and its partners have provided a teaser to its soon-to-launch Elle Australia magazine, showing us the first front cover.

The brand new magazine, out on Monday, promises ‘lessons in street style’ and to reveal the next big ‘fashion game changers’.

Bauer is publishing the title in collaboration with Hearst Magazines International and Lagardere Active.

Bauer, formerly ACP, announced plans to launch the international fashion magazine Down Under back in September 2011, but in March 2012 publishing director Gerry Reynolds said the launch had been delayed until further notice.

The print edition of Elle Australia follows the launch of the publication’s website last month.

Peter Holder, publisher of the Hearst-Bauer Media titles, said: “This is our first major launch since Bauer Media Group acquired ACP and represents the collaboration of three of the world’s greatest publishing houses.”

Justine Cullen, editor in chief of Elle Australia, added: “Elle Australia readers will benefit from clever digital integration that brings them a richer, more layered print experience.” 

The cover:

Please login with linkedin to comment

Latest News

SpotX Appoints Gavin Buxton As Asia MD
  • Advertising

SpotX Appoints Gavin Buxton As Asia MD

Video advertising platform SpotX has announced it has appointed Gavin Buxton as managing director of Asia to lead the company’s expansion in the region. Buxton has over 17 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, and LinkedIn, with the last […]

Big Mobile Doubles Down On Ad Tech & Rebrands
  • Advertising
  • Technology

Big Mobile Doubles Down On Ad Tech & Rebrands

B&T Awards 2017 finalist Big Mobile has unveiled a fresh look to reflect its new ad tech credentials. The company successfully pivoted its business from ad network to mobile ad tech vendor when it announced a joint venture (JV) with Widespace in October last year. As a result of the business changes, Big Mobile wanted […]

March One Appoints New Senior Account Manager
  • Advertising

March One Appoints New Senior Account Manager

Independent ad agency March One has appointed a fresh face to the team, with Melanie Tozer to reinforce its mission to put humans first as a senior account manager. Tozer (pictured above), an up-and-coming talent from New Zealand, will align her extensive experience in FMCG marketing with March One, having worked on accounts for Bunnings […]

What To Expect From The App Economy In 2018
  • Opinion
  • Technology

What To Expect From The App Economy In 2018

Here's an insightful, authoritative synopsis of the app economy. So, you're right, it wasn't written by a B&T journo.

Opinion

by B&T Magazine

B&T Magazine