Nova 100, Melbourne's new FM leader

Nova 100, Melbourne's new FM leader
SHARE
THIS



Nova 100 has stolen the crown as Melbourne’s most listened to FM station, adding 0.9 percentage points to its overall share.

Nova 100 now dominates 8.6% of Melbourne’s Monday to Sunday radio listeners aged 10+, according to Nielsen’s latest radio ratings survey.

Departing breakfast team Hughesy & Kate maintained the lead they won in the last survey, adding 0.6 points to reach 9%.

The station grew by the same amount in drive to take 10.5% of the listeners and is now only 0.1 points behind 3AW (10.6%).

Nova 100’s drive growth comes as Fox FM’s duo Fifi & Jules slide 1.3 points to hit 8.9%.  The drop follows a decline of 1.4 points in the previous survey.

The station is now only 0.6 points ahead of fellow Southern Cross Austereo station Triple M which has overtaken Fox FM in breakfast

Triple M continues to lead Fox in breakfast, growing its share slightly to 8.5%.

Meanwhile 3AW continues to lead with 18.7%.

In Sydney 2Day FM had the most positive result and DMG Radio Australia’s smoothfm continues to  grow.

2Day FM added 1.4 points to its overall Monday to Sunday share and now sits on 9.5%.

The station’s outgoing breakfast powerhouse the Kyle & Jackie O Show grew its share by 1.3 points to take 11.2% of breakfast. The station also grew by 0.6 points in drive to win 9.8%.

Smoothfm 95.3 grew by 0.7% in Monday to Sunday overall and took a 1.5 point leap in drive to reach 9.2%.

The young station is now hot on the heels of fellow DMG station, Nova 96.9 (9.3%).

Australian Radio Network’s WSFM continues to slide, with Jonesy & Amanda losing almost half a point to sit on 6.3%. Earlier in the year the presenters were chasing down Kyle & Jackie O.

Now ARN is in talks with Kyle Sandilands and his co-host Jackie O who announced they were leaving 2Day FM at the end of the month last week.

ARN’s other station, Mix 106.5 grew slightly in breakfast to take 4.2% and dropped by 0.6 points in drive to 5.4%.

In Adelaide there was growth for the top three FM stations with leading station, 5AA, dropping 0.4 points in Monday to Sunday.

Mix 102.3 continues to lead the market overall, sitting on 14.7%.

In Breakfast and drive the station dropped slightly to take 12.6% and 14.6% respectively. 5AA continues to lead breakfast where it sits on 14.5% after adding 0.8 points.

 

 

 

Brisbane’s biggest mover was Triple M  which lost 1.3 points from its Monday to Sunday share to shrink to 9%.

In the important breakfast slot the station lost 2.2 points to slide to 9.1% from its previous survey’s 11.3% result.

Over in drive B105 was the notable mover, losing 1.4 points to reduce its share to 11.8%.

 

 

 

Mix 94.5 was the standout in Perth steaming ahead with a 1.3 percentage point increase to lead the market overall.

In Monday to Sunday the station now leads with 13.5% as 96FM drops back to second after losing 1 point to 11.5%.

In breakfast Mix 94.5 now leads on 13.7% after adding 1.8 points to its share. The growth comes as 96FM and Nova 93.7 both lose more than one point.

The real growth for Mix 94.5 came out of drive where it jumped 2.2 points to take 13.2%.

Despite the large increase the station is still second behind Nova 93.7 on 14.6%. 92.9 also grew in drive, adding 1.1 points to take 11.6%.

 

Please login with linkedin to comment

Latest News

Domino’s Names New CMO For Australia & NZ
  • Marketing

Domino’s Names New CMO For Australia & NZ

It's been absent from the B&T newsletter for a little while, but the classic stock handshake image is back, people!

by B&T Magazine

B&T Magazine
Starts At 60 Makes Two Executive Appointments
  • Media

Starts At 60 Makes Two Executive Appointments

Mature-age media platform Starts at 60 has welcomed two new leaders to its executive team as it looks to scale up and broaden its commercialisation. Amena Reza (pictured above, right) moves into the role of chief operating officer. She was formerly the managing director of ML Design, and is a chartered accountant and a non-executive […]

HubSpot Creates ‘Marketing Hub Starter’ For Small Businesses
  • Marketing
  • Technology

HubSpot Creates ‘Marketing Hub Starter’ For Small Businesses

Marketing software player HubSpot has launched Marketing Hub Starter, a new software offering that aims to give growing teams the tools they need to start marketing right. This new tier of HubSpot’s platform is designed with small businesses in mind, consolidating the capabilities of existing disparate marketing tools into one platform and offering an affordable […]

Market Research Industry Cracks Down On Shonky Behaviour With New Digital Platform
  • Marketing

Market Research Industry Cracks Down On Shonky Behaviour With New Digital Platform

The Association of Market and Social Research Organisations (AMSRO) has launched a digital platform to highlight fake or illegitimate research activities to the public. ‘Phish of the Day’ enables AMSRO members, as well as the general public, to report any scams or non-genuine market and social research activities to the association. These might include telemarketing […]

Pooled Energy Appoints Magnum & Co And The Wired Agency
  • Advertising
  • Marketing

Pooled Energy Appoints Magnum & Co And The Wired Agency

Swimming pool electricity retailer Pooled Energy has appointed Magnum & Co and sister agency The Wired Agency to its roster, following a competitive pitch. Magnum & Co will handle Pooled Energy’s social media and PR, while The Wired Agency has been appointed to manage the company’s search and display advertising. Both agencies will collaborate with […]

Masculinity Roasted In Clever New Ad
  • Advertising
  • Campaigns

Masculinity Roasted In Clever New Ad

Think masculinity means drinking a case without chundering? Well, rediscover it (& possibly yourself) with this top ad.

by B&T Magazine

B&T Magazine
WPP AUNZ Partners With Career Trackers Indigenous Internship Program
  • Advertising

WPP AUNZ Partners With Career Trackers Indigenous Internship Program

Advertising and marketing network WPP AUNZ has joined the Career Trackers Indigenous Internship Program as part of its commitment to a diverse workforce, and the creation of opportunities that inspire excellence. As part of the program, WPP AUNZ has welcomed its first three interns: Abi-Leigh Dillon (WPP AUNZ), Amy Mccutcheon (MediaCom) and Jacinta Evans (Ogilvy), […]

Taboo Goes On A Hiring Spree
  • Advertising

Taboo Goes On A Hiring Spree

Taboo has gone a hiring spree. And when it comes to sprees, that's far better than a shooting one or a farting one.

M&C Saatchi Group’s 1440 Shuts Up Shop
  • Marketing

M&C Saatchi Group’s 1440 Shuts Up Shop

Sadly, M&C Saatchi's 1440 is no more. And chances of it being reborn as 1550 not looking much chop either.

by B&T Magazine

B&T Magazine
Luke Kelly Becomes A Partner At HBT
  • Advertising
  • Marketing
  • Technology

Luke Kelly Becomes A Partner At HBT

B&T's not sure what's with that twirly thing in the press photo, suffice to say a vortex to an alternate dimension?

Women In Media Profile: Alison Michalk
  • Media

Women In Media Profile: Alison Michalk

If B&T's Women in Media profiles were an animal they would be a gazelle or lioness, or even a lioness eating a gazelle.

by B&T Magazine

B&T Magazine
Grant Broadcasters Makes Several Changes To Senior Executive Team
  • Media

Grant Broadcasters Makes Several Changes To Senior Executive Team

Independent media company Grant Broadcasters has announced a number of changes to its executive ranks. Grant Cameron will move up to become non-executive chairman for the company, and Alison Cameron (pictured above) – currently the chief operating officer – will assume the CEO role. Dugald Cameron remains responsible for the family’s investment portfolio and is […]

Shopper Media Group Partners With Mist To Offer New Tech & AI-Driven Capabilities
  • Advertising
  • Media

Shopper Media Group Partners With Mist To Offer New Tech & AI-Driven Capabilities

Australian retail out-of-home (OOH) business Shopper Media Group (SMG) has announced a partnership with AI-powered wireless networks provider Mist. The partnership will see SMG offer new WiFi, analytics and location-based services across the company’s portfolio of Australian shopping centres. Mist currently provides WiFi and location services using virtual Bluetooth LE technology to businesses across all […]

Indy Agency This Is Flow Wins Cruiseco’s $5 Million Media Account
  • Advertising
  • Media

Indy Agency This Is Flow Wins Cruiseco’s $5 Million Media Account

Travel organisation Cruiseco has announced the appointment of Sydney independent agency This is Flow (TIF) to handle its $5 million media account. This is the first time Cruiseco has appointed an agency, having managed its communications internally. Cruiseco is the largest and broadest distributor of cruise products in the Southern Hemisphere. With a membership base […]

Women In Media Profile: Naomi Shepherd
  • Media

Women In Media Profile: Naomi Shepherd

Need a Monday morning pick-me-up? You could stand naked next to the office fridge or read these inspiring words.

by B&T Magazine

B&T Magazine
APN Outdoor Takes Off With Queenstown Airport Contract
  • Advertising
  • Media

APN Outdoor Takes Off With Queenstown Airport Contract

Out-of-home media business APN Outdoor has won the tender for New Zealand’s Queenstown Airport. As part of the new agreement, APN Outdoor has flagged extensive development plans for Queenstown Airport’s advertising assets. The new contract adds Queenstown Airport to APN Outdoor’s existing portfolio of Auckland and Christchurch Airports. The media company will hire a South […]