Media descends on Sochi, but is it ready?

Media descends on Sochi, but is it ready?

Aussie and international media is gearing up to cover one of this year’s biggest sporting events, the 2014 Winter Olympic Games in Sochi, Russia.

B&T Magazine
Posted by B&T Magazine

But, as the media descended on the Russian city yesterday, reports of unfinished hotels and yellow running water began to hit Twitter. As the UK’s Independent newspaper reported, many hotels built for the media to stay in are not yet fit for habitation.

Global news agency AFP is sending 70 representatives from 17 nationalities to cover the Winter Olympics.

The agency’s ‘Sochi Live’ multimedia text and photo feed will provide coverage under the themes ‘on the slopes’, ‘around the slopes’, ‘quotes of the day’ and ‘daily highlights’. And at least 12 video reports will be produced each day in English, French and German.

The AFP will also transmit more than 2,000 images a day in real time, and medal tables and other stats will be presented as graphics.

Network Ten’s coverage of the games will start tonight, beginning with the opening ceremony and continuing until the end of the games, on February 24.

Tonight, host Mel McLaughlin will be live from Sochi for the show Sochi Live, including a review of the qualifying rounds for the Snowboard Slopestyle.

Meanwhile, snowboard cross world champion Alex Pullin (pictured) has been picked to carry the Australian flag at the opening ceremony tonight (beginning at 3am Saturday morning ASDT).