Ian Woods retires after almost 50 years

Ian Woods retires after almost 50 years

Media veteran Ian Woods is retiring after almost five decades in advertising, publishing and out-of-home, including 14 years with oOh! Media.

B&T Magazine
Posted by B&T Magazine

The sixty-six year old is stepping down from his commercial manager role at oOh! Media, bringing to a close a career that started in 1966.

Ooh!’s chief executive Brendon Cook said Woods has been “a pivotal figure” in the company’s growth.

“Ian’s experience and commercial acumen has made a massive contribution, not only to oOh! but the entire away from home and media industries,” Mr Cook said.

“Most recently, he was instrumental in securing and developing one of the most prestigious advertising sites in the country, the Bridgepoint pedestrian bridge at Mosman.”

Woods’ career started in sales and marketing with Queensland Newspapers before a move to Sydney saw him land senior positions with Southbound Press, Cumberland Newspapers, NDD and Yaffa Publishing.

His CV also boasts a stint at advertising agency Shaker Hamilton and Brown in Queensland before he lead a restructure at Outdoor Advertising Association of Australia, the predecessor of the Outdoor Media Association (OMA).

Woods said he then joined oOh! At Cook’s request and because it was “evident that there was a great relationship between oOh! And the people who worked for it”.

“That relationship made people want oOh! to be successful – to the point that it’s not only now the largest away from home company in Australia but also the most innovative.”