Details of Seven’s speedy Scary Spicy case revealed

Details of Seven’s speedy Scary Spicy case revealed
SHARE
THIS



The lawyer who headed up Seven Network’s successful bid to prevent its former X Factor judge Mel B from appearing on Channel Nine’s Australia’s Got Talent heaped pressure on the NSW Supreme Court to deliver a swift decision as filming of the television shows was about to commence.

Seven’s triumph in its courtroom battle with Nine over Mel B appearing on its revamped series of Australia’s Got Talent took less than a month from filing to judgment.

"The court was told in no uncertain terms that this was urgent and that the parties needed to have an answer … the court recognised that it needed to hear [the matter] quickly and accommodated us,” said Justine Munsie, who led the Addisons Lawyers’ team acting for Seven.

Munsie added that "there’s nothing slow about the court system” after the speedy trial and judgment resulted in Mel B being blocked from appearing on any other network this year.

Munsie said the expedited process meant her legal bill to Seven was significantly lower than if the matter had progressed at the usual pace. "The longer a case drags on, the longer the preparation time and the longer the hearing time … costs just mount exponentially, so if you can cut it off you do cut costs.”

She also said the speedy outcome also relied on the availability of NSW Supreme Court judge Justice Hammerschlag. "Courts aren’t going to fast-track everything, but it can in an appropriate case where you have a judge willing to hear and deliver a fast judgment,” added Munsie.

Earlier this year, Mel B informed Seven that, for personal reasons, she was not able to travel to Australia to be a judge on the talent show The X Factor. But weeks after talks with Seven, she was announced as a star on Nine’s rival program, Australia’s Got Talent.

Seven relied on the contract with Mel B, which prevented her from working for any rival network in Australia.

Hammerschlag decided that Seven was entitled to restrain Mel B under its contract and that at no time had Seven agreed to discharge her from the contract.

Munsie admitted that in the entertainment industry most cases involving a breach of contract of this nature are settled out of court or are not pursued at all if a suitable replacement is found.

But, in this case, Mel B’s defection to a rival was the point of contention, she added.

Both Seven’s X Factor and Nine’s Australia’s Got Talent are due to air in the second half of 2013, with Nine reportedly considering Geri Halliwell to replace Mel B as the newest judge on the talent show.

Please login with linkedin to comment

Latest News

Case Study: How Content Helped Tribal Marketing Come To Life Amongst Rev-Heads.
  • Opinion

Case Study: How Content Helped Tribal Marketing Come To Life Amongst Rev-Heads.

In this guest post, CEO of content marketing agency Edge, Fergus Stoddart (pictured below), says brands would do well to play on their customer’s loyal tribalism… Normally over Christmas, any downtime is spent asleep on the sofa, mildly lubricated with a belly full. This year, with the Ashes in the background, I managed to stay awake […]

Opinion

by B&T Magazine

B&T Magazine
Red Bull Holden Racing Team Unveils 2018 Cars On Sydney Harbour
  • Marketing

Red Bull Holden Racing Team Unveils 2018 Cars On Sydney Harbour

Red Bull Holden Racing team took the covers off its 2018 Holden Commodore Supercar today. Floating on a barge in Farm Cove, the harbour provided a stunning backdrop for the reveal. Teammates Jamie Whincup and Shane van Gisbergen have won the past two championships for the squad. Whincup, now the greatest of all time with seven Supercar’s titles, […]

Victorian Government Launches VR Bushfire Experience Via The Fuel Agency
  • Advertising
  • Campaigns
  • Technology

Victorian Government Launches VR Bushfire Experience Via The Fuel Agency

As part of its summer fire campaign, the Victorian government has launched a virtual reality (VR) bushfire experience and content series via The Fuel Agency. The VR experience places the user in the midst of a large bushfire, and is designed to encourage people to leave early on high-risk days before it’s too late. The […]

Local Ad Tech Company VeNA Partners With RugbyPass
  • Advertising
  • Media
  • Technology

Local Ad Tech Company VeNA Partners With RugbyPass

ad tech company VeNA has signed an exclusive reseller partnership covering Australia and New Zealand with digital rugby network RugbyPass. Across Asia and parts of Europe, RugbyPass is the exclusive digital rights holder and over-the-top broadcaster for live rugby, including the Super Rugby, the Rugby Championship and autumn internationals, the Six Nations, the Aviva Premiership, […]

SpotX Appoints Gavin Buxton As Asia MD
  • Advertising

SpotX Appoints Gavin Buxton As Asia MD

Video advertising platform SpotX has announced it has appointed Gavin Buxton as managing director of Asia to lead the company’s expansion in the region. Buxton has over 17 years’ global experience in the digital advertising space, having worked in leadership roles at tech and publishing companies, including Microsoft, Turner Broadcasting, and LinkedIn, with the last […]

Big Mobile Doubles Down On Ad Tech & Rebrands
  • Advertising
  • Technology

Big Mobile Doubles Down On Ad Tech & Rebrands

B&T Awards 2017 finalist Big Mobile has unveiled a fresh look to reflect its new ad tech credentials. The company successfully pivoted its business from ad network to mobile ad tech vendor when it announced a joint venture (JV) with Widespace in October last year. As a result of the business changes, Big Mobile wanted […]

March One Appoints New Senior Account Manager
  • Advertising

March One Appoints New Senior Account Manager

Independent ad agency March One has appointed a fresh face to the team, with Melanie Tozer to reinforce its mission to put humans first as a senior account manager. Tozer (pictured above), an up-and-coming talent from New Zealand, will align her extensive experience in FMCG marketing with March One, having worked on accounts for Bunnings […]