Budget funding boost for SBS

Budget funding boost for SBS
SHARE
THIS



SBS' managing director has welcomed the additional $20 million pledged to the network in last night’s Federal Budget.

Michael Ebeid (pictured) said the funding would "enable SBS to continue to deliver on its Charter obligations with services which celebrate Australia's diversity, in a rapidly changing and competitive media market".

The funding boost will come as a relief for media buyers who last week voiced concerns about possible austerity measures in the budget which could have forced funding cuts at SBS.

"This funding will equip SBS to provide the services that are critical to its responsibility to be a broadcaster for all Australians, in a climate where commercial growth is subdued, content costs are increasing and audiences are fragmenting across the myriad of channels, platforms and devices available to them,” said Ebeid.

Ebeid added the funding will help to fill the gaps between its responsibility to provide services which encourage all Australians to understand and appreciate other cultures through content, and help to meet the increasing cost of delivering those services across the platforms and devices audiences are choosing to use.

Please login with linkedin to comment

Latest News

Pause Fest Hits Play On Massive 2019 Line-up & Awards
  • Media

Pause Fest Hits Play On Massive 2019 Line-up & Awards

One of the industry’s biggest events is returning in 2019 with a huge speaker line-up, incredible activations and some seriously enviable networking opportunities. That’s right, Pause Fest is back, and it’s time to hit play on your ticket buying, because this is an event you cannot afford to miss. Pause Fest is boasting talent from […]

Partner Content

by pause fest

Clemenger Melbourne Creatives Talk Meet Graham Parody
  • Media

Clemenger Melbourne Creatives Talk Meet Graham Parody

Clemenger BBDO’s ‘Meet Graham’ work for the Transport Accident Commission (TAC) took the ad world by storm, winning the Cannes Lion Grand Prix and a litany of other industry gongs. Though now, it’s time to Meet Grant; The Only Person Designed to Survive a Career in Advertising. The work is a joint effort from Cummins […]

The Agency Circle Set To Release Third Workplace Industry Survey
  • Media

The Agency Circle Set To Release Third Workplace Industry Survey

Continuing the important work of championing workplace diversity in the advertising industry, The Agency Circle is getting ready to release it third diversity benchmarking survey on Monday, October 22nd. It carries on from last year’s survey results that unearthed valuable insights into agency employees’ experience in the workplace when it comes to diversity, and perceptions […]

Inside Louis Vuitton’s Enduring Success
  • Media

Inside Louis Vuitton’s Enduring Success

B&T considers itself the Louis Vuitton of trade media: classic styling and understated elegance. Okay who are we kidding

Opinion

by B&T Magazine

B&T Magazine
Thinkerbell & Our Watch Ask Australians to Do Something When They Witness Sexism
  • Campaigns

Thinkerbell & Our Watch Ask Australians to Do Something When They Witness Sexism

Sexist jokes, objectifying women, off-colour comments; most people hate these all too common signs of disrespect towards women, but often they just go along with it, or don’t feel comfortable voicing their disapproval. Australia’s national body for the prevention of violence against women, Our Watch, has today launched an interactive campaign to help Australians do something when […]