ARN appoints new marketing head, Jodie Koning returns part-time

ARN appoints new marketing head, Jodie Koning returns part-time
SHARE
THIS



Australian Radio Network (ARN) has appointed a new national marketing director, Anthony Xydis.

Xydis replaces Jodie Koning who has returned from maternity leave to the newly created senior marketing manager position, with a focus on consumer marketing.

Xydis, who has been working with ARN as a consultant since March this year, was most recently international marketing director and international brand director for Clear Channel overseeing Europe, Asia Pacific and Latin America.

Ciaran Davis, ARN’s chief executive, said: “The shift in strategic direction for ARN in becoming a contemporary media and entertainment company is our key focus and this includes a significant renewal of our marketing investment.”

“Over the past six months Anthony has contributed to a review of the marketing strategy and worked closely with myself and the entire National Leadership Team in the development of a unified vision of the ARN brand and strategic position. It’s a great pleasure to have him officially join the team.”

Xydis, who was previously Adshel marketing director across Australia and New Zealand, added: “I’m excited to be part of the renewed strategic direction for ARN. With some of Australia’s best on-air talent I look forward to being part of the ongoing development of the suite of on-air, online and mobile brands, delivering content to Australia’s most valuable audiences.”

ARN owns the Mix and Classic Hits networks in Sydney, Melbourne, Adelaide and Brisbane. For the latest ratings results click here.

Please login with linkedin to comment

Latest News

IsoWhey launches #YouGotThis Weight Management Campaign Via Indie Agency Urban
  • Advertising
  • Campaigns

IsoWhey launches #YouGotThis Weight Management Campaign Via Indie Agency Urban

Australia’s leading health and wellbeing brand IsoWhey has launched its latest national campaign, ‘#YouGotThis’. Created by Urban, the campaign highlights the real-life struggles Australians face on their weight management journey. A journey made easier through perseverance, and a little help from IsoWhey. The #YouGotThis campaign is IsoWhey’s biggest marketing investment to date, with executions running […]

Taking A stand? Just Do It…Maybe
  • Marketing
  • Opinion

Taking A stand? Just Do It…Maybe

In this guest post, creative and strategy director at WE Buchan, David Coupland (pictured below), takes a look at the fallout from Nike’s Colin Kaepernick campaign and says what it also does is show the importance brands now play in our lives… Nike’s decision to feature Colin Kaepernick as the face of their 30th anniversary “Just Do It” campaign […]

Opinion

by B&T Magazine

B&T Magazine
How To Optimise Branded Keywords
  • Marketing
  • Opinion

How To Optimise Branded Keywords

In this guest post, CEO of Delacon, Michael Center (pictured below) talks the value of branded keywords for marketers and offer his tips on getting the best from yours… Branded keywords are an essential part of the digital marketing strategy for many large businesses. Trading on the recognition and equity of a brand’s name, some of the country’s […]

Opinion

by B&T Magazine

B&T Magazine
OLYMPUS DIGITAL CAMERA
  • Marketing
  • Opinion

Expertise First, Influence Second: When Influence Is A By-Product Of Expertise

In this guest post, Taryn Williams, CEO and founder of influencer and creative talent marketplace theright.fit, explains why influence should be a by-product of success, not the foundation for it… Like any form of advertising and promotion, influencer marketing is not without its controversies. Earlier this year Australia’s Federal Minister for Health, Greg Hunt, ordered […]

Opinion

by B&T Magazine

B&T Magazine
Ford & Facebook Invite Aussies To Personalise 2018 Mustang With New In-App Experience
  • Campaigns
  • Marketing
  • Technology

Ford & Facebook Invite Aussies To Personalise 2018 Mustang With New In-App Experience

Ford Australia has unveiled a new innovation that showcases the iconic Ford Mustang through a collaboration Facebook and Instagram. The interactive campaign invites Facebook and Instagram communities to take part in a live poll to identify Australia’s ultimate Mustang design. Targeting performance car fans, along with design lovers and image-conscious consumers, Ford and its partner […]