Ultraceuticals Launches Biggest Campaign Yet With Real Visible Results

Ultraceuticals Launches Biggest Campaign Yet With Real Visible Results
SHARE
THIS



Ultraceuticals Australia released its much anticipated RVR90 video campaign today, aimed at inspiring and offering hope to other skin sufferers. This video showcases two courageous case studies who reveal an honest insight into their skin journey using Ultraceuticals.

The RVR90 program stands for Real Visible Results in just 90 days. This comprehensive program was launched February 1 2016 throughout Australia and NZ in all participating medi spas and clinics that stock Ultraceuticals.

The RVR90 program packs target key concerns: acne, fine lines, loss of firmness and coarse texture and is prescribed by skin technicians to customers for use over the course of three months, in conjunction with skin treatments in order to deliver desired results.

The video campaign gives a peek into the lives of fashion designer, Lisa Kelly 34 who suffered from a skin condition called melasma and make-up artist, Karen Levin 28 who suffered adult acne. It takes viewers on a journey of empathy, hope, confidence and empowerment as the case studies reflect on their road to better skin.

Ultraceuticals PR manager, Adrian De Brock said, “We wanted to create a campaign that inspired viewers, that was relatable, real, but most importantly, honest. Our two case studies, Karen and Lisa were the ideal fit for our campaign, as their lives were literally transformed after using Ultraceuticals skincare.

“This short video aims to motivate and create awareness around the 90-day skin program that delivers real visible results to our customers.”

The project was created in collaboration with Engine Room Productions and filmed on location at the Robert Mersch Gallery in Rushcutters Bay, which set the perfect scene as the subjects moved around canvassed images of themselves, evoking a myriad of memories and emotions.

Latest News

THIS
  • Advertising
  • Marketing
  • Media

Meet Your Judges For The 2018 B&T Awards!

B&T is calling this year's Awards judges probably the finest ever assembled. As a chamber choir, arguably less so.

by B&T Magazine

B&T Magazine
Francis Leach Joins The New Daily As Sports Editor
  • Media

Francis Leach Joins The New Daily As Sports Editor

Famed sports reporter Francis Leach has joined online publisher The New Daily as sports editor. A prolific broadcaster, journalist and program host, Leach brings his encyclopedic knowledge of sport and no-holds-barred critical analysis to the role. “Let’s face it, sport these days is big business. I’m interested in connecting and contextualising sport with the big […]

AIME Appoints Eleven To Champion 2019 Vision
  • Advertising
  • Media

AIME Appoints Eleven To Champion 2019 Vision

Eleven has been appointed to manage all PR for the Asia Pacific Incentives Meetings & Event (AIME) 2019, the leading show for the business events industry. Selected by Talk2 Media & Events, Eleven will drive a global PR campaign, working with sister agency FleishmanHillard, to leverage international media networks across Asia Pacific, Europe, Middle East […]

Fox Sports Alexa Skill Launches In Alexa Skills Store
  • Media
  • Technology

Fox Sports Alexa Skill Launches In Alexa Skills Store

Australian sports fans can now tune into Fox Sports News live on their Amazon Echo device. From today, Alexa users will be able to add the new Fox Sports Alexa skill to their daily routine by asking “Alexa, play the Fox Sports live stream.” The Fox Sports Skill will deliver sports fans a live stream […]

Theory Crew PR Bags Four New Accounts & Appoints Ex-Bauer Staffer
  • Advertising
  • Media

Theory Crew PR Bags Four New Accounts & Appoints Ex-Bauer Staffer

Melbourne PR and influencer marketing agency Theory Crew will be taking on the public relations for iconic bag ware brand Crumpler, premium audio company Master & Dynamic, contemporary audio label PURE and expert financial firm Lifewealth Group. It’s all systems go for Theory Crew – cementing 2018 as its fastest growing year since inception in […]

Convenience Advertising Launches National Digital Network
  • Advertising
  • Media

Convenience Advertising Launches National Digital Network

Australian out-of-home media company Convenience Advertising today unveiled its new world-first digital narrowcast network. The new advertising and content platform, CaptiVision sees a network of interactive digital screens installed across Convenience Advertising’s footprint of bathrooms in Australia’s leading premium locations, including high-traffic airport and retail shopping centres such as Sydney Airport and Chadstone Shopping Centre. Designed to meet the increasingly […]