Continuing its push to shake up its consumer marketing and communications, Tourism Fiji has put out a request for submissions of EOI from social media agencies to service its owned social channels globally.
Newly appointed global social media manager, Rush Pathak, who joined last month, said, “The organisation is going through a digital transformation by further developing our customer, data and digital focus. Search, social and mobile play an important role when consumers begin their decision-making journey and we are building our capabilities and relevance from consideration phases, to long after visitors have left.
“As an organisation, we are excited to have new teams across PR, brand and digital marketing and social media will continue to complement the consumer push,” Pathak said.
Tourism Fiji is seeking agencies with demonstrated experience with creative and data-driven paid, owned, curated, earned and shared content initiatives across key existing and emerging social media channels to assist the organisation with increasing its global social media footprint and driving brand engagement.
The two-step process invites agencies to submit their expression of interest no later than Monday 11 December, 2017. Further details can be found online at www.fiji.travel/corporate.