Tinder Partners With Sydney Gay & Lesbian Mardi Gras

Tinder Partners With Sydney Gay & Lesbian Mardi Gras
SHARE
THIS



Popular dating app Tinder has announced it is partnering with the Sydney Gay & Lesbian Mardi Gras for its 40th anniversary festival this year.

Tinder is going completely rainbow for the event with a colourful float in the Mardi Gras parade.

The app will also host an interactive space on Fair Day to help experienced ‘swipers’ and curious newbies get the most out of their Tinder experience, and make meaningful matches throughout the carnival.

Jonathan Badeen, co-founder and chief strategy officer at Tinder, said: “Participating in Sydney’s Mardi Gras is one more step towards our commitment to the community around the world – from our recent Pride celebrations in the US, UK, France, Germany and Spain, to many future events and efforts that celebrate diversity.”

Sydney Gay & Lesbian Mardi Gras CEO Terese Casu said: “We are very pleased to welcome Tinder to partner with us at our 40th anniversary festival. We look forward to celebrating love with them as they continue to show their support for the LGBTQI+ community.”

The Mardi Gras runs from Friday 16 February 2018 to the iconic parade on Saturday 3 March 2018.

Latest News

MCN Announces Key Exec Appointments & Unveils New Brand
  • Marketing
  • Media

MCN Announces Key Exec Appointments & Unveils New Brand

Multi Channel Network (MCN) has announced four key executive appointments to lead its new, transformed organisational structure. Nick Young, MCN’s national sales director, has been promoted to chief sales officer, responsible for sales and revenue growth for all MCN divisions (TV, digital, mobile, sport and digital out of home). MCN’s chief commercial and corporate development officer, […]

Luminoso Launches Revolutionary Business Model
  • Media

Luminoso Launches Revolutionary Business Model

Marketing, technology and creative recruitment firm Luminoso is disrupting the recruitment industry with the launch of a new business model that puts its customers’ interests above short-term revenue. Under the new business model, Luminoso will no longer bill its clients on the first day a successful candidate starts work. Instead, it will share the risk […]